How Channel Organizations Can Ensure Always-On Connectivity — Even in Unprecedented Times
Date | Available On Demand |
Duration | 1 Hour |
The world is experiencing extraordinary change, and IT departments must evolve to maintain business continuity and meet the needs of their customers… or else. In an environment where even a brief systems outage can have catastrophic results — consider that the average cost of a retail point-of-sale system going offline totals close to $5,000 per minute — always-on connectivity is more critical than ever before. Your channel organization’s customers need a trusted, reliable partner that prevents costly revenue losses as well as the customer dissatisfaction caused by connectivity failures.
Join Vice President of WW Sales for Sierra Wireless, David Chu, and GetWireless Vice President of Marketing, Terra Bastolich, for this interactive discussion on how channel organizations can leverage cutting-edge connectivity solutions to keep their customers up and running even in times of turmoil. Topics include:
- How channel organizations can more effectively solve the key problems their customers face
- How channel organizations can more strongly demonstrate their value to customers
- How channel program strategies are evolving — and what it means for the future
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Speakers:
Terra Bastolich, GetWireless Vice President of Marketing
Terra is a true advocate for M2M/IOT technology; she has spent over 16 years of her career focused in the connectivity space; working directly with major OEM’s, tier one operators and distributors. She has held strategic leadership roles in both Sales and Marketing for key hardware and software providers in IOT. Terra joined the Executive team as Vice President of Marketing at GetWireless in 2016; an award-winning Value-Added Distributor of cutting-edge IOT Connectivity Solutions (MN FAST 50 and INC 5000). Terra is an industry veteran and has been recognized by numerous industry publications for her thought leadership in the wireless industry; including Connected World Magazines Women of M2M and “IOT Now Magazine”.
David Chu, Vice President of WW Channel Sales, Sierra Wireless
David has spent over 23 years in the channel working for various technology companies such as Honeywell, Socket Mobile, and D-Link. He is a strong believer in the value of channel partnerships and has spent his career applying this passion through a customer and solution centric approach in various GTM value-add channel models.
After joining Sierra Wireless in 2016, David focused his efforts on the channel strategy and execution. He works to drive trust through transparency and predictability in conjunction with Sierra’s Summit Partner Program via a push and pull collaborative model. One of David’s key focus areas is expanding the Sierra Wireless value into new markets through channel partners.