https://www.channelfutures.com/wp-content/themes/channelfutures_child/assets/images/logo/footer-new-logo.png
  • Home
  • Technologies
    • Back
    • SDN/SD-WAN
    • Cloud
    • RMM/PSA
    • Security
    • Telephony/UC/Collaboration
    • Cable
    • Mobility & Wireless
    • Fiber/Ethernet
    • Data Centers
    • Backup & Disaster Recovery
    • IoT
    • Desktop
    • Artificial Intelligence
    • Analytics
  • Strategy
    • Back
    • Mergers and Acquisitions
    • Channel Research
    • Business Models
    • Distribution
    • Technology Solutions Brokerages
    • Sales & Marketing
    • Best Practices
    • Vertical Markets
    • Regulation & Compliance
  • MSP 501
    • Back
    • 2022 MSP 501 Rankings
    • 2022 NextGen 101 Rankings
  • Intelligence
    • Back
    • Galleries
    • Podcasts
    • From the Industry
    • Reports/Digital Issues
    • Webinars
    • White Papers
  • Channel Futures TV
  • EMEA
  • Channel Chatter
    • Back
    • People on the Move
    • New/Changing Channel Programs
    • New Products & Services
    • Industry Honors
  • Resources
    • Back
    • Advisory Boards
    • Industry Organizations
    • Our Sponsors
    • Advertise
    • 2022 Editorial Calendar
  • Awards
    • Back
    • 2022 MSP 501
    • Channel Influencers
    • Circle of Excellence
    • DE&I 101
    • Channel Partners 101 (CP 101)
  • Events
    • Back
    • CP Conference & Expo
    • MSP Summit
    • Channel Partners Europe
    • Channel Partners Event Coverage
    • Webinars
    • Industry Events
  • About Us
  • DE&I
Channel Futures
  • NEWSLETTER
  • Home
  • Technologies
    • Back
    • SDN/SD-WAN
    • Cloud
    • RMM/PSA
    • Security
    • Telephony/UC/Collaboration
    • Cable
    • Mobility & Wireless
    • Fiber/Ethernet
    • Data Centers
    • Backup & Disaster Recovery
    • IoT
    • Desktop
    • Artificial Intelligence
    • Analytics
  • Strategy
    • Back
    • Mergers and Acquisitions
    • Channel Research
    • Business Models
    • Distribution
    • Technology Solutions Brokerages
    • Sales & Marketing
    • Best Practices
    • Vertical Markets
    • Regulation & Compliance
  • MSP 501
    • Back
    • 2022 MSP 501 Rankings
    • 2022 NextGen 101 Rankings
  • Intelligence
    • Back
    • Galleries
    • Podcasts
    • From the Industry
    • Reports/Digital Issues
    • Webinars
    • White Papers
  • Channel Futures TV
  • EMEA
  • Channel Chatter
    • Back
    • People on the Move
    • New/Changing Channel Programs
    • New Products & Services
    • Industry Honors
  • Resources
    • Back
    • Advisory Boards
    • Industry Organizations
    • Our Sponsors
    • Advertise
    • 2022 Editorial Calendar
  • Awards
    • Back
    • 2022 MSP 501
    • Channel Influencers
    • Circle of Excellence
    • DE&I 101
    • Channel Partners 101 (CP 101)
  • Events
    • Back
    • CP Conference & Expo
    • MSP Summit
    • Channel Partners Europe
    • Channel Partners Event Coverage
    • Webinars
    • Industry Events
  • About Us
  • DE&I
    • Newsletter
  • REGISTER
  • MSPs
  • VARs / SIs
  • Agents
  • Cloud Service Providers
  • Channel Partners Events
 Channel Futures

Vertical Markets


Shutterstock

7

7 Minutes With Jessica Couto, VP, Worldwide Channels and Alliances at Intsights

  • Written by Lorna Garey
  • August 16, 2017
Customer data floating around the dark web can do serious damage.

**Editor’s Note: “7 Minutes” is a feature where we ask channel executives from startups – or companies that may be new to the Channel Partners audience – a series of quick questions about their businesses and channel programs.**

If Intsights channel chief Jessica Couto looks familiar, it’s because she’s a veteran of the security industry: Couto served at channel-focused security providers Kaspersky, Bit9/Carbon Black, Carbonite and Hexadite before landing at threat intelligence provider Intsights after Microsoft acquired Hexadite.

IntSights' Jessica Couto

IntSights’ Jessica Couto

You may also have heard of the deep web (if not, we’re doing a, well, deep session on the topic at Channel Partners Evolution). Intsights scours the deep, dark and clear, or open, portions of the web to discover and aggregate intelligence and push it out to security analysts. The company can look for threats against specific companies, stolen credentials, pending DDoS attacks and more.

Intsights was founded in 2015, received $7.5 million Series A funding in 2016 and closed a $15 million Series-B round earlier this year. Customers include the retail, telecom, manufacturing and financial verticals – places where leaked customer data can wreak havoc on the business – and the company has announced strategic partnerships with Optiv and Check Point. It’s going up against specialists like webhose.io and RecordedFuture, but by bringing Couto on board, it’s clear Intsights sees a channel focus as a way to go deeper with customers.

Channel Partners: Tell us what customers love about your product or service. What’s the secret selling sauce?

Jessica Couto: Customers love Intsights because we detect and automatically aggregate valuable hacker reconnaissance, post-attack and unique intelligence information from a range of open and hidden sources. These include Darknets, hidden online forums, the deep and dark web, black markets, IRC channels, pastebin sites, app stores and social media. We then analyze the cyber threat data and provide straightforward remediation, all in a single console.

CP: Describe your channel program — metal levels, heavy on certifications, open or selective, unique features?

JC: The channel program is still in development, but the main goal is to disrupt the market with our partners. It will be simple to understand, selective in the beginning as we scale, and have extremely healthy margins for our partners.

CP: Quick-hit answers: Percentage of sales through the channel, number of partners, average margin. Go.

JC: Intsights is committed to being 100-percent channel-focused. And we appreciate the fact that the channel is critical to the success of addressing the customer’s cyber needs. Working together, as one team, is the right approach to thwart cyber threats.

CP: Who are your main competitors, and what makes your offering better? (If you prefer not to sketch out the competitive landscape that’s fine, we’ll do so in the intro.)

JC: Our competitors consist of …

  • Page 1
  • Page 2
Tags: Agents Analytics Security Vertical Markets

Most Recent


  • Go to market
    Lumen Channel Leaders Talk Program Evolution, C-Suite Sponsorship, TSD Consolidation
    "[We're] working really hard to represent the channel inside the company," Dave Young said.
  • Cyble Research: Exposed VNC Ports Threaten Critical Infrastructure
    Many of the exposed VNCs belonged to industrial control systems.
  • Market research
    Twilio, CM.com, Infobip Rank High in CCaaS, New Study Reveals
    By 2027, industry revenue will reach $15.6 billion.
  • Zero Trust
    In a World Where Security and Network Have Converged, ZTNA Is Key
    Align ZTNA with SD-WAN to give maximum level of secure access but still offer optimized experience.

Leave a comment Cancel reply

-or-

Log in with your Channel Futures account

Alternatively, post a comment by completing the form below:

Your email address will not be published. Required fields are marked *

Related Content

  • College classroom
    Community College Ransomware Attack Wreaks Havoc
  • Cloud Certification
    CompTIA Updates Cloud+ Certification, Drops New AI Guide for Businesses
  • cybersecurity lock
    Telos Partners Get New CyberProtect Partner Program
  • Cloud security
    VMware Debuts Cloud Web Security on SASE Platform

Upcoming Events

View all

MSP Summit

September 13, 2022 - September 16, 2022

Channel Partners Conference & Expo

May 1, 2023 - May 4, 2023

Galleries

View all

Lumen Channel Leaders Talk Program Evolution, C-Suite Sponsorship, TSD Consolidation

August 15, 2022

Kaseya’s Auto-Renewal Changes Bring Glimmer of Hope to Partners Amid Turmoil

August 15, 2022

Analysts React to Rackspace Earnings with Downgrades

August 15, 2022

Industry Perspectives

View all

How to Take Shared Responsibility for Securing Cloud

August 11, 2022

Seize the Application Modernization Opportunity

August 2, 2022

A Growth Mindset: Your Organization’s Strategic Differentiator

August 1, 2022

Webinars

View all

Outsmarting RaaS: Implementation Strategies To Help Your Clients Before, During, and After a Ransomware Attack

August 23, 2022

Why it is Important to Upgrade Aging Servers and How to use Live Optics to Upgrade Efficiently

August 25, 2022

Executives at Home are Not Alright: An Intro to Digital Executive Protection

September 8, 2022

White Papers

View all

Work Goes Remote – (and Other Top ITOps Trends)

May 25, 2022

The New Bottom Line: How MSPs Can Meet the Healthcare Crisis While Evolving Their Businesses

April 19, 2022

How to build a Security Operations Center (on a budget)

April 4, 2022

Channel Futures TV

View all

ThreatLocker Preaches Zero Trust, Addresses Industry Competition

Microsoft Targeting Partners to Sell Teams, Windows 365 to SMBs, More

August 15, 2022

ScienceLogic Debuts New Partner Portal

August 9, 2022

Vonage a ‘Single Communications Stack Provider’ for Partners, Customers

June 27, 2022

Twitter

ChannelFutures

Use #remarketing to boost #revenue with MSP sales, says @zomentum. dlvr.it/SWjjV4 https://t.co/VAnTzCwArC

August 16, 2022
ChannelFutures

.@LumenCPP partner leaders say private equity investment in the advisory channel is validating the space to Lumen l… twitter.com/i/web/status/1…

August 15, 2022
ChannelFutures

.@KaseyaCorp's auto-renewal changes bring glimmer of hope to partners amidst turmoil. Some of our #MSP501 and… twitter.com/i/web/status/1…

August 15, 2022
ChannelFutures

.@AuCyble research shows #criticalinfrastructure at risk from exposed VNC endpoints. dlvr.it/SWhGhJ https://t.co/oMhiYxCT9L

August 15, 2022
ChannelFutures

Investment analysts are responding to @Rackspace’s Q2 earnings with downgrades, new price objectives.… twitter.com/i/web/status/1…

August 15, 2022
ChannelFutures

In a new @juniperresearch study, @twilio ranked No. 1 for its flexible CCaaS product offering. Which companies plac… twitter.com/i/web/status/1…

August 15, 2022
ChannelFutures

A few more booths left! Join an industry-leading lineup of 100+ suppliers at THE channel event of the fall. Partner… twitter.com/i/web/status/1…

August 15, 2022
ChannelFutures

.@splunk vet Bill Hustad named @Okta's new #channelchief. dlvr.it/SWXmws https://t.co/ILQesul0Cz

August 12, 2022

MSP 501

The industry's largest and most comprehensive partner awards program.

Newsletters and Updates

Sign up for The Channel Report, Channel Futures Update, MSP 501 Newsletter and more.

Live Channel Events

Get the latest information on the next industry-leading Channel Partners event.

Galleries

Educational slide shows and images from live events.

Media Kit And Advertising

Want to reach our audience? Access our media kit.

DISCOVER MORE FROM INFORMA TECH

  • Channel Partners Events
  • Telecoms.com
  • MSP 501
  • Black Hat
  • IoT World Today
  • Omdia

WORKING WITH US

  • Contact
  • About Us
  • Advertise
  • Newsletter

FOLLOW Channel Futures ON SOCIAL

  • Privacy
  • CCPA: “Do Not Sell My Data”
  • Cookie Policy
  • Terms
Copyright © 2022 Informa PLC. Informa PLC is registered in England and Wales with company number 8860726 whose registered and Head office is 5 Howick Place, London, SW1P 1WG.
This website uses cookies, including third party ones, to allow for analysis of how people use our website in order to improve your experience and our services. By continuing to use our website, you agree to the use of such cookies. Click here for more information on our Cookie Policy and Privacy Policy.
X