https://www.channelfutures.com/wp-content/themes/channelfutures_child/assets/images/logo/footer-new-logo.png
  • Home
  • Technologies
    • Back
    • SDN/SD-WAN
    • Cloud
    • RMM/PSA
    • Security
    • Telephony/UC/Collaboration
    • Cable
    • Mobility & Wireless
    • Fiber/Ethernet
    • Data Centers
    • Backup & Disaster Recovery
    • IoT
    • Desktop
    • Artificial Intelligence
    • Analytics
  • Strategy
    • Back
    • Mergers and Acquisitions
    • Channel Research
    • Business Models
    • Distribution
    • Master Agents
    • Sales & Marketing
    • Best Practices
    • Vertical Markets
    • Regulation & Compliance
    • Diversity & Inclusion
  • MSSP Insider
  • MSP 501
    • Back
    • Apply Now
    • 2020 MSP 501 Rankings
    • 2020 Hot 101 Rankings
    • 2020 MSP 501 Report
  • Intelligence
    • Back
    • Galleries
    • Podcasts
    • Videos
    • From the Industry
    • Reports/Digital Issues
    • Webinars
    • White Papers
    • Channel Educational Series
  • EMEA
  • Channel Chatter
    • Back
    • People on the Move
    • New/Changing Channel Programs
    • New Products & Services
    • Industry Honors
    • Channel Convergence
  • Resources
    • Back
    • Advisory Boards
    • Industry Organizations
    • Our Sponsors
    • Content Resources
  • Awards
    • Back
    • 2021 MSP 501
    • Circle of Excellence
    • Excellence in Digital Services
    • Top Gun 51
  • Events
    • Back
    • CP Conference & Expo
    • Channel Evolution Europe
    • Channel Partners Event Coverage
    • Webinars
    • Industry Events
  • DE&I
Channel Futures
  • NEWSLETTER
  • Home
  • Technologies
    • Back
    • SDN/SD-WAN
    • Cloud
    • RMM/PSA
    • Security
    • Telephony/UC/Collaboration
    • Cable
    • Mobility & Wireless
    • Fiber/Ethernet
    • Data Centers
    • Backup & Disaster Recovery
    • IoT
    • Desktop
    • Artificial Intelligence
    • Analytics
  • Strategy
    • Back
    • Mergers and Acquisitions
    • Channel Research
    • Business Models
    • Distribution
    • Master Agents
    • Sales & Marketing
    • Best Practices
    • Vertical Markets
    • Regulation & Compliance
    • Diversity & Inclusion
  • MSSP Insider
  • MSP 501
    • Back
    • Apply Now
    • 2020 MSP 501 Rankings
    • 2020 Hot 101 Rankings
    • 2020 MSP 501 Report
  • Intelligence
    • Back
    • Galleries
    • Podcasts
    • Videos
    • From the Industry
    • Reports/Digital Issues
    • Webinars
    • White Papers
    • Channel Educational Series
  • EMEA
  • Channel Chatter
    • Back
    • People on the Move
    • New/Changing Channel Programs
    • New Products & Services
    • Industry Honors
    • Channel Convergence
  • Resources
    • Back
    • Advisory Boards
    • Industry Organizations
    • Our Sponsors
    • Content Resources
  • Awards
    • Back
    • 2021 MSP 501
    • Circle of Excellence
    • Excellence in Digital Services
    • Top Gun 51
  • Events
    • Back
    • CP Conference & Expo
    • Channel Evolution Europe
    • Channel Partners Event Coverage
    • Webinars
    • Industry Events
  • DE&I
    • Newsletter
  • REGISTER
  • MSPs
  • VARs / SIs
  • Agents
  • Cloud Service Providers
  • Channel Partners Events
 Channel Futures

Telephony/UC/Collaboration


Shutterstock

UC Roundup

UC Roundup: Avaya Cloud UC and CC, Poly and Telinta

  • Written by Edward Gately
  • February 12, 2020
For Avaya, there's a lot riding on its new Cloud Office offer in partnership with RingCentral. Meantime, Poly just unveiled a new cloud-based management service and Telinta added more features to its softphones. The world of unified communications never slows down.

The big news at last week’s Avaya Engage conference was the upcoming launch of Avaya Cloud Office by RingCentral, which will provide new opportunities for partners, master agents and agents. Avaya Cloud Office combines RingCentral’s UCaaS platform with Avaya phones, services and migration capabilities for businesses of all sizes.

Big news in cloud contact center also will come from Avaya later this year.

To find out more about Avaya’s overall cloud strategy, we spoke with Steve Forcum, Avaya technologist.

Channel Partners: So the big push right now is Avaya Cloud Office?

Avaya's Steve Forcum

Avaya’s Steve Forcum

Steve Forcum: The biggest thing that our partners are going to benefit from with Avaya Cloud Office is the fact that they’re not going to have to be trying to convince customers of a road map. In every single one of these deals our customers are looking at other vendor solutions, and they’re asking, “Where’s text messaging,” and our partners would have to sit there, and try and sell a vision — “It’s coming, it’s coming.” Right out of the chute, it’s not coming, it’s here. And then the secondary benefit that our partners are going to realize is a lot of them might have tried to sell RingCentral’s product before and there were certain things that were missing from it that we have and our customers demand. As part of this partnership … we’re taking our features from our on-premises PBXes and porting it to their platform, so this way customers won’t have to make that compromise to switch between one to another. So for our partners, it’s what they know. They know bridged appearances, they know call park and page for retail, they know a lot of those IP Office- and Aura-based features, and now they actually have a UC platform that’s really robust, available internationally and they’ve got those features on that same platform. So for them it’s a home run because they’re not selling road map; they have those features that nobody else has been able to create in this market so they’ll be able to service customers better, which will lead to increased revenues for our partners and it will give them easier sales.

CP: How much is riding on the success of Avaya Cloud Office?

SF: Everything. I say that jokingly, but it is going to be one of the growth pillars of the company. The stock market has responded extremely favorably to Avaya Cloud Office, we’ve had some upgrades because of what the brokerage firms see as potential future earnings from selling Avaya Cloud Office. At the time of the deal, [Avaya CEO Jim Chirico] announced we have like 200 million sets and only a third of those are monetized by us right now, so even if we just find a way to monetize another third of our existing base – never mind net new logos or everything else we can do – that is a massive, massive bump in revenue for our company, for RingCentral, and it’s better for the end customers because the cloud solutions can deliver real cost savings while delivering even more functionality.

CP: What’s going to be coming up as far as contact center?

SF: We are developing our own next-generation CCaaS. The tag name to it is IX CC, it’s available overseas right now and it’s coming to the United States. It will be voice only in its first release and augmenting our …

  • Page 1
  • Page 2
  • Page 3
  • Page 4
Tags: Agents Business Models Cloud EMEA Mobility & Wireless New Products & Services Telephony/UC/Collaboration

Related


  • Judge and Gavel
    Judge: Charter Must Pay Windstream $19 Million for 'Egregious,' Deceptive Mailer
    The judge said Charter "intentionally and wrongfully" interfered with Windstream's customer contracts and good will.
  • Business handshake
    Ujet, Peerless Network Enter Master Agent Agreements with PlanetOne, Intelisys
    Ujet’s channel partner program supports strategic business partnerships, master agents and integrators.
  • Merge road sign
    Agents Voice Concerns, Hopes for Master Agent Consolidation
    Subagents weigh in on how mergers and acquisitions could impact them long-term.
  • Cloud on mobile devices
    AT&T Adds Mobile Cloud PBX to RingCentral-Powered Collaboration Solution
    The carrier has been partnering with RingCentral around unified communication for several years.

Leave a comment Cancel reply

-or-

Log in with your Channel Futures account

Alternatively, post a comment by completing the form below:

Your email address will not be published. Required fields are marked *

Related Content

  • Convergence in the Channel: Is It Happening, and What Does This Mean for MSPs?
  • SASE Takes: Service Providers Mull SD-WAN Complexity as Comcast, Versa Enhance AI Capabilities
  • T-Mobile 5G Network to Augment Lumen's Edge Computing Platform
  • T-Mobile Acquisition Fallout: Shentel Wireless Job Cuts Create 'Disruption and Uncertainty'

Galleries

View all

Biden Administration Issues Russian Sanctions in Response to SolarWinds Hack, Election Interference

April 16, 2021

Industry Perspectives

View all

SD-WAN Supports More Purposeful Shift to Cloud

April 16, 2021

How Tech Is Transforming Public Safety–and the Implications for Channel Partners

April 15, 2021

Exercising Your Organization’s Data Loss Recovery Abilities

April 13, 2021

Webinars

View all

What to Look For: 2021 Threat Report

April 22, 2021

Health Care and SD-WAN: A Seller’s Guide

April 27, 2021

How MSPs Can Leverage SOCaaS to Improve Security & Grow Revenue

May 4, 2021

White Papers

View all

Carbonite Data Protection and Cyber Resilience

April 15, 2021

Top Tips: How Resellers Can Leverage Rackspace to Enhance Customer’s Cyber Security Protection with Microsoft 365 Security

March 30, 2021

Top Tips: Optimize Your Microsoft 365 Investment with Rackspace Technology

March 30, 2021

Upcoming Events

View all

Channel Partners Conference & Expo

November 1, 2021 - November 4, 2021

MSP Summit

November 1, 2021 - November 2, 2021

Channel Evolution Europe

November 30, 2021 - December 1, 2021

Videos and Fastchats

View all

5 Reasons Diversity, Equity and Inclusion Is Important

Five9 Shares Insights on Implementing a DE&I Strategy

April 13, 2021

FASTCHAT: How Fortinet Reduces Complexity Through Networking, Security

March 31, 2021

Strong Customer Experience Needs Strong Partner Experience

December 22, 2020

Twitter

ChannelFutures

If you needed any more reason to submit your @MSP_501 application, this promotional video will get you fired up!… twitter.com/i/web/status/1…

April 16, 2021
ChannelFutures

.@FrontierCorp just weeks away from exiting #Chapter11bankruptcy. dlvr.it/RxqkK1 https://t.co/yxyChKL9Um

April 16, 2021
ChannelFutures

#SDWAN supports a more purposeful shift to the #cloud @ComcastBusiness #networksecurity #hybridwork #security #SaaS… twitter.com/i/web/status/1…

April 16, 2021
ChannelFutures

RT @alysfitz: 67% of respondents reported burning out since the COVID-19 pandemic hit. We need to do better to support #WomenInTech, especi…

April 16, 2021
ChannelFutures

RT @AllianceofCW: #ACW members Mayka Rosales-Peterson and Raquel Wiley were elected to @ChannelFutures' #Diversity, #Equity, & #Inclusion B…

April 16, 2021
ChannelFutures

.@ZiplyFiber rolls out agent #partnerprogram. #networking dlvr.it/RxmM4K

April 16, 2021
ChannelFutures

New #Microsoft #SurfaceLaptop4 is an incremental update with an improved CPUs webcam, speakers and dual mics.… twitter.com/i/web/status/1…

April 16, 2021
ChannelFutures

.@okta hires @InsightEnt vet as global channel chief. #cybersecurity dlvr.it/RxmM20 https://t.co/ImWRZp2qHt

April 16, 2021

MSSP Insider

Business advice for MSSPs and news from the broader security channel.

Newsletters and Updates

Sign up for The Channel Report, Channel Futures Update, MSP 501 Newsletter and more.

Live Channel Events

Get the latest information on the next industry-leading Channel Partners event.

Galleries

Educational slide shows and images from live events.

Media Kit And Advertising

Want to reach our audience? Access our media kit.

DISCOVER MORE FROM INFORMA TECH

  • Channel Partners Events
  • Telecoms.com
  • MSP 501
  • Black Hat
  • IoT World Today
  • Omdia

WORKING WITH US

  • Contact
  • About Us
  • Advertise
  • Newsletter

FOLLOW Channel Futures ON SOCIAL

  • Privacy
  • CCPA: “Do Not Sell My Data”
  • Cookie Policy
  • Terms
Copyright © 2021 Informa PLC. Informa PLC is registered in England and Wales with company number 8860726 whose registered and Head office is 5 Howick Place, London, SW1P 1WG.
This website uses cookies, including third party ones, to allow for analysis of how people use our website in order to improve your experience and our services. By continuing to use our website, you agree to the use of such cookies. Click here for more information on our Cookie Policy and Privacy Policy.
X