Nextiva Channel VP Leaves to Head ThreatProtector’s Worldwide Channel Sales

… our partner program to give partners additional tools to not only sell our products, but to get in the door with larger companies.

CP: What’s at the top of your to-do list?

CK: The top of my to-do list is bringing partners to ThreatProtector, educate them and enable them to sell our cutting-edge product.

CP: What are the biggest challenges facing ThreatProtector partners and what will be your role in addressing those?

CK: The biggest challenges they are going to have is that they are not proficient in cybersecurity and all the products available to help customers mitigate the dangers of being exposed to cybersecurity crimes and breaches. So what ThreatProtector does is it’s a door opener to businesses. Our proprietary employee security training platform is unique in that it’s simple to understand and doesn’t take an advanced training or advanced degree to show the product to their customer. So we fill the gap as we’re a great entry into the cybersecurity space for partners that are not familiar with that space.

CP: Who are ThreatProtector’s biggest competitors, and what will be your role in helping the company and its partners gain market share?

CK: So companies like KnowBe4, and in some cases Mimecast, are competitors in some way. But our proprietary algorithm called our employee security score is a differentiator. It brings everything together. We include employee security training and phishing simulations. We also have a unique, proprietary product that will enable customers to determine whether an email is real or not. ThreatProtector also offers dark web monitoring and even helps create security policies for our customers.

We take all of our products, we get all the information from each of our customers’ employees, and we can determine through the algorithm what their employee security score is. That is a major differentiator because most companies do different aspects of what we do. But when you ask them who’s the weakest link in the organization, who’s more apt to click on a phishing scam, they couldn’t give you the answer because they don’t understand the weakest link. I would equate our employee security score to a credit score. You wouldn’t loan money to somebody with a low credit score, and you wouldn’t trust somebody in your organization with a low employee security score. So it’s along the same lines as a credit score.

CP: What do you hope to have accomplished a year from now in this new role?

CK: I want to educate the channel partners on cybersecurity so they can effectively go to market and help their customers defend against the dangers of hackers and the fastest-growing business of ransomware. And we want to dominate the channel for cybersecurity.