8×8 Expands Global Reach with China Mobile Partnership

8×8 is expanding its global reach thanks to a partnership with China Mobile International. 8×8 says the partnership makes its UC and contact center solution the industry’s first to support multinational organizations operating in Mainland China.

The solution is delivered through 8×8’s new data center in Shanghai, It provides global organizations in China with high-quality service and reliability, the company said. Deployment and management are streamlined, and users have access to local numbers. This eliminates the complexity and costs associated with deploying and maintaining third-party gateways to connect local users to the public switched telephone network (PSTN) in China.

Clients can rapidly add enterprise-grade PSTN connectivity and local direct inward dial (DID) numbers in China. At the same time, they have access to full PSTN replacement services and global calling plans in 43 countries. That includes unlimited calling plans to up to 47 countries.

8×8’s Shangai data center brings the total number of regions worldwide where the company operates data centers to 35.

Reducing Cost and Complexity

8×8’s John DeLozier

John DeLozier is 8×8’s senior vice president and global channel chief.

“8×8 and its channel partners gain a significant competitive advantage with the industry’s first cloud phone and customer engagement solution for multinational organizations with offices and employees in China,” DeLozier told Channel Futures. “We can now even better serve their unique employee and customer experience requirements, not only in China, but globally as well.”

8×8’s Meghan Keough

Meghan Keough is 8×8’s global vice president of product marketing.

“In today’s global economy, multinationals need to ensure their offices and employees around the world have access to the same communications, collaboration and customer engagement capabilities,” she said. “Now organizations operating in China can utilize the industry’s first cloud phone solution to provide cost-effective, enterprise-grade voice quality and reliability. This is critical for meeting employee and customer experience requirements at both a local and international scale.”

Lynda Stadtmueller is research vice president and practice lead, information and communications technology, Frost & Sullivan.

“For multinational organizations, implementing a global communications and customer engagement strategy can be remarkably difficult to execute. [This is] due to the complexities of managing infrastructure, requirements and regulations in each country of operation, especially in critical markets like China,” said Stadtmueller. “Multinationals will welcome 8×8’s recent announcement of the expansion of its cloud-based contact center and communications solution into Mainland China. For the first time, companies can serve all their customers, employees and partners in China and around the world with the same high-quality communications, contact center and analytics services”