When Cisco Systems announced a revised managed services strategy this week, the company said it expected VARs to offer white label NOC (network operating center) services to each other. It begged the question: Would Cisco build a NOC of its own for established and aspiring managed service providers to leverage?
The answer from a Cisco spokesman: No, the company has no plans to build a NOC. One potential reason, I think, involves Cisco's established relationships with Verizon Business and other big service providers. If Cisco built a NOC that small VARs could leverage, the networking giant essentially would be directly helping Small VARs compete directly against big service providers.
Changes AheadCisco's original managed services partner program required MSPs to have their own NOCs.
But times are changing. In a new strategy, launching in August 2009, Cisco will allow VARs without NOCs to participate in the managed services partner program -- as long as the VARs white label NOC services from Cisco's higher-level partners.
Surinder Brar, senior director of marketing for Cisco’s worldwide channels, explained the evolving managed services partner program in this video.
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