MIcrosoft to Install Windows 10 on New PCs in Stores
Microsoft (MSFT) won’t flood the market on July 29 with new PCs equipped with pre-installed versions of Windows 10 but instead plans to set up stations inside its stores and other retail outlets where specialists will help customers install the operating systems.
Windows 10 isn’t yet finished and the final Release to Manufacturing (RTM) version, which earlier reports said was nearly ready, hasn’t been given to OEMs. PC makers likely won’t have enough time to install the new OS ahead of the July 29 release date.
Yusuf Mehdi, Microsoft Windows and device marketing president, told Bloomberg that the large wave of new Windows 10-equipped PCs will hit the market in the fall but until then the OS will be worked into the market in steps.
“You will see computers running with Windows 10 installed very soon after the 29th and then in the fall a whole new class of machines for the holidays,” he said.
Medhi didn’t offer a specific date on which Windows 10 will be pre-installed on new PCs and tablets other than to say it will be “installed very soon after the 29th,” Bloomberg reported. That date likely will vary among OEMs based on how quickly they can test and install the OS on their PCs.
Microsoft previously has said it will stage Windows 10 distribution with its army of beta testers in the Windows Insider Program first in line to receive the new OS as another build. After that, Microsoft will push the OS as a free upgrade to existing Windows 7 and 8.1 users who’ve reserved copies of the software.
“Starting on July 29, we will start rolling out Windows 10 to our Windows Insiders,” wrote Terry Myerson, Microsoft Operating Systems executive vice president, in a recent blog post. “From there, we will start notifying reserved systems in waves, slowly scaling up after July 29th.”
Microsoft early on laid out its policy to upgrade Windows 7 or Windows 8 users free of charge to Windows 10 for a year after the OS’s July 29 release.