https://www.channelfutures.com/wp-content/themes/channelfutures_child/assets/images/logo/footer-new-logo.png
  • Home
  • Technologies
    • Back
    • SDN/SD-WAN
    • Cloud
    • RMM/PSA
    • Security
    • Telephony/UC/Collaboration
    • Cable
    • Mobility & Wireless
    • Fiber/Ethernet
    • Data Centers
    • Backup & Disaster Recovery
    • IoT
    • Desktop
    • Artificial Intelligence
    • Analytics
  • Strategy
    • Back
    • Mergers and Acquisitions
    • Channel Research
    • Business Models
    • Distribution
    • Technology Solutions Brokerages
    • Sales & Marketing
    • Best Practices
    • Vertical Markets
    • Regulation & Compliance
  • MSP 501
    • Back
    • 2023 MSP 501 Application
    • 2022 MSP 501 Rankings
    • 2022 NextGen 101 Rankings
  • Intelligence
    • Back
    • Galleries
    • Podcasts
    • From the Industry
    • Reports/Digital Issues
    • Webinars
    • White Papers
  • Channel Futures TV
  • EMEA
  • Channel Chatter
    • Back
    • People on the Move
    • New/Changing Channel Programs
    • New Products & Services
    • Industry Honors
  • Resources
    • Back
    • Advisory Boards
    • Industry Organizations
    • Our Sponsors
    • Advertise
    • 2023 Editorial Calendar
  • Awards
    • Back
    • 2022 MSP 501
    • Channel Influencers
    • Circle of Excellence
    • DE&I 101
    • Technology Advisor 101 (TA 101)
    • Channel Leaders Lists
  • Events
    • Back
    • 2023 Call for Speakers
    • CP Conference & Expo
    • MSP Summit
    • Channel Partners Europe
    • Channel Partners Event Coverage
    • Webinars
    • Industry Events
  • About Us
  • DE&I
Channel Futures
  • NEWSLETTER
  • Home
  • Technologies
    • Back
    • SDN/SD-WAN
    • Cloud
    • RMM/PSA
    • Security
    • Telephony/UC/Collaboration
    • Cable
    • Mobility & Wireless
    • Fiber/Ethernet
    • Data Centers
    • Backup & Disaster Recovery
    • IoT
    • Desktop
    • Artificial Intelligence
    • Analytics
  • Strategy
    • Back
    • Mergers and Acquisitions
    • Channel Research
    • Business Models
    • Distribution
    • Technology Solutions Brokerages
    • Sales & Marketing
    • Best Practices
    • Vertical Markets
    • Regulation & Compliance
  • MSP 501
    • Back
    • 2023 MSP 501 Application
    • 2022 MSP 501 Rankings
    • 2022 NextGen 101 Rankings
  • Intelligence
    • Back
    • Galleries
    • Podcasts
    • From the Industry
    • Reports/Digital Issues
    • Webinars
    • White Papers
  • Channel Futures TV
  • EMEA
  • Channel Chatter
    • Back
    • People on the Move
    • New/Changing Channel Programs
    • New Products & Services
    • Industry Honors
  • Resources
    • Back
    • Advisory Boards
    • Industry Organizations
    • Our Sponsors
    • Advertise
    • 2023 Editorial Calendar
  • Awards
    • Back
    • 2022 MSP 501
    • Channel Influencers
    • Circle of Excellence
    • DE&I 101
    • Technology Advisor 101 (TA 101)
    • Channel Leaders Lists
  • Events
    • Back
    • 2023 Call for Speakers
    • CP Conference & Expo
    • MSP Summit
    • Channel Partners Europe
    • Channel Partners Event Coverage
    • Webinars
    • Industry Events
  • About Us
  • DE&I
    • Newsletter
  • REGISTER
  • MSPs
  • VARs / SIs
  • Agents
  • Cloud Service Providers
  • Channel Partners Events
 Channel Futures

Strategy


Training

Security Central: Why MSSPs Should Make Security Awareness Training a Priority

  • Written by Security Joan
  • February 20, 2018
A new survey finds organizations want more awareness training to mitigate risk. So why aren’t you giving it to them?

What are security managers in the finance sector concerned about when it comes to shoring up defenses in 2018? End-user education and awareness. That conclusion comes from the results of a survey conducted by the Financial Services Information Sharing and Analysis Center (FS-ISAC) that was released this month.

For its 2018 CISO Cybersecurity Trends report, FS-ISAC asked security managers to weigh in on the most critical cyberdefense methods. Of the CISOs surveyed, more than one in three (35 percent) said that employee training is a top priority for improving security posture in the financial sector.

The Opportunity for MSSPs

It’s clear these figures offer insight for managed security service providers. The takeaway? Give your customers what they are looking for: security awareness training.

The awareness training service market is positioned to boom, according to a recent report from Cybersecurity Ventures, which claimed global spending on security awareness training (SAT) for employees will reach $10 billion by 2027. Still, at this time, many figures put overall implementation of SATs in U.S. companies at between 50 and 60 percent, so there is plenty of room for growth.

Are you offering an awareness training program as part of overall services? If not, why not?

There are multiple benefits of including a SAT program, including: 

  • Awareness training can reduce security incidents. Research from Wombat Security Technologies and the Aberdeen Group found that changing employee behavior when responding to cyberthreats via social media, phishing and other popular attack vectors can reduce an organization’s risk by as much as 70 percent. Notice I said “changing employee behavior” — not just simply having an SAT. More on that later.
  • Awareness training positions you as a collaborative partner in your client’s overall, holistic approach to security and risk. Beyond simply offering technology and products to your clients, an SAT gives you the opportunity to have a larger discussion about strategy with your customers and to be seen as a key stakeholder in that overarching “big picture” when it comes to reducing risk for their organization.
  • Awareness training can increase your revenue. An SAT is an additional revenue source that can become part of your overall package of services and offerings.

Successful Awareness Programs

Remember earlier when I mentioned that changing employee behavior is the key? An effective, successful SAT will help with this. But simply implementing one offers no guarantees. What are the “must have” aspects of a successful SAT? Those that truly get employees to take note, buy in to the organization’s mission and make changes.

Chris Hadnagy

“All successful programs I have seen have a few key similarities,” says Chris Hadnagy, founder and CEO of Social-Engineer, an awareness consulting and training company. “When these are followed I have seen some amazing results. 

Ashley Schwartau, director of operations and development with The Security Awareness Company, a training consultancy, also weighed in with her tips for a successful SAT.

Ashley Schwartau

What are those similarities and best practices? Hadnagy and Schwartau break them down into the following highlights:

  • Successful SATS are made personal. Train employees for situations that would take place not just at work, but at home. If examples can be something brought back to how it will impact their personal finances, home or family, it will mean more. “It helps the person not just in business but in their personal life,” explained Hadnagy. 
  • Successful SATS are real-world. Sitting at a desk and watching an educational video about phishing or safe device use will only get you so far in changing user behavior. Simulated exercises to measure how well employees understand are also crucial. “Instead of just videos and tests, it needs to be actual phishing or vishing tests to help the person realize what it feels like when it occurs,” said Hadnagy. 
  • Successful SATs are consistent. “A successful awareness program must be treated like a marketing campaign,” said Schwartau. “Regular, consistent, frequent and creative. Use a variety of messaging formats — don’t rely on one mandatory LMS training module every year. Mix it up with monthly newsletters and videos, quarterly games and modules, bi-annual company events, weekly emails.”
  • Successful SATs are for a broad audience. No one is above education, so a successful awareness program must provide content aimed at all users, including executives, technical staff and end users. “Security is a collective responsibility, and none of us [is] above reminders and additional learning,” said Schwartau. 
  • Successful SATS find the right motivating tone. Going with fear and negativity won’t work, said Hadnagy. “The motivation must be education and positive reinforcement, not shame and negative pretexts.”

With a clear message from organizations that end-user awareness education will be a priority in 2018, MSSPs should heed the call and consider making programs part of their portfolio. But remember: Just simply checking the box on offering an SAT program isn’t an effective way to gain client confidence.  Knowing the key elements of a successful program and helping customers access one that works for their organization should be a focus in the coming months.

Tags: Agents Cloud Service Providers MSPs VARs/SIs Security Strategy

Most Recent


  • HP's Dave McQuarrie at Amplify 2023
    HP Apologizes, Thanks Partners for Sticking with Them, Promises Improvements
    “We know it has not been easy,” HP chief commercial officer Dave McQuarrie told partners.
  • online survey
    Kaseya MSP Survey: Growing Importance of Automation, Cybersecurity Remains Top Challenge
    MSPs will need to be up to speed on their security offerings to meet SMB demand.
  • Cloud Roundup
    Google Cloud Lashes Out at Microsoft, New Hurdle for Broadcom-VMware
    This cloud computing wrap-up showcases some big news and happenings at more under-the-radar cloud firms.
  • AI spells the end of end-user security
    AI Spells the End of End User Security
    We need to do a hard reset on our expectations for end user security.

Leave a comment Cancel reply

-or-

Log in with your Channel Futures account

Alternatively, post a comment by completing the form below:

Your email address will not be published. Required fields are marked *

Related Content

  • Cloud Phone
    AT&T to Offer Up to 1 Million Customers Cisco Webex Calling
  • M&A
    Why All MSPs Need to Understand the M&A Landscape
  • hurricane season
    4 Things MSPs Should Consider When Prepping for Hurricane Season
  • What's new?
    Partner Program Updates: Dell, Spectrum, Vonage, IBM, NetApp, More

Upcoming Events

View all

Channel Partners Conference & Expo

May 1, 2023 - May 4, 2023

Channel Partners Europe

June 13, 2023 - June 14, 2023

Channel Futures Leadership Summit

October 30, 2023 - November 2, 2023

Galleries

View all

Kaseya MSP Survey: Growing Importance of Automation, Cybersecurity Remains Top Challenge

March 30, 2023

Google Cloud Lashes Out at Microsoft, New Hurdle for Broadcom-VMware

March 30, 2023

Dell Adds Apex Managed Device Service to New Commercial PCs

March 30, 2023

Industry Perspectives

View all

AI Spells the End of End User Security

March 30, 2023

Why You Should Include Audiovisual Solutions in Your UC Services

March 28, 2023

Selling Your MSP: Strategic vs. Financial Buyers

March 22, 2023

Webinars

View all

Give Customers the Power: How MSPs Can Leverage Cloud Choice

April 4, 2023

DE&I Dialogue: How the Right DE&I Initiatives Can Propel Your Business

April 5, 2023

Meet the 2023 Channel Futures Channel Influencers

April 13, 2023

White Papers

View all

6 UCaaS Reseller Challenges and How Real World Businesses Solved Them

February 1, 2023

Frost Radar: North American UCaaS Market, 2022

February 1, 2023

The Complete Guide to White-Label UCaaS for Reseller Success

February 1, 2023

Channel Futures TV

View all

Kaseya, Post-Acquisition, Expanding ‘Well-Regarded’ Datto Partner Program

Aryaka ‘Driving Value to the Channel Community’ with Throttle

March 24, 2023

Coffee with Craig and James Episode 121: Hewlett Packard Enterprise

March 23, 2023

Real-Life M&A: Advice for a Successful Channel Deal

March 13, 2023

Twitter

ChannelFutures

.@Dell launches #DellLatitude and OptiPlex PCs, and Precision #workstations, adds Apex Managed Device Service.… twitter.com/i/web/status/1…

March 30, 2023
ChannelFutures

.@KaseyaCorp #MSP survey shows growing significance of automation, #cybersecurity remains clients' top challenge.… twitter.com/i/web/status/1…

March 30, 2023
ChannelFutures

.@HP thanks partners, promises to reduce wait times and complexity across organization. #HPAmplify… twitter.com/i/web/status/1…

March 30, 2023
ChannelFutures

.@Kyndryl #layoffs impacting a percentage of workforce. dlvr.it/SllFbF https://t.co/Bo77KdJMpx

March 30, 2023
ChannelFutures

[email protected] makes #DE&I a priority year-round, not just for @womenshistmonth. “A constant cadence of activism… twitter.com/i/web/status/1…

March 30, 2023
ChannelFutures

📺 Tune into the latest CFTV episode, brought to you by @HitachiVantara, all about how you can identify your competi… twitter.com/i/web/status/1…

March 30, 2023
ChannelFutures

“Things that are not possible are possible,” said @Google's @behshad_behzadi at #EnterpriseConnect about generative… twitter.com/i/web/status/1…

March 30, 2023
ChannelFutures

📺 We asked 2023 #ChannelInfluencer @peter_kujawa from Service Leadership what his secret sauce is- his work philoso… twitter.com/i/web/status/1…

March 30, 2023

MSP 501

The industry's largest and most comprehensive partner awards program.

Newsletters and Updates

Sign up for The Channel Report, Channel Futures Update, MSP 501 Newsletter and more.

Live Channel Events

Get the latest information on the next industry-leading Channel Partners event.

Galleries

Educational slide shows and images from live events.

Media Kit And Advertising

Want to reach our audience? Access our media kit.

DISCOVER MORE FROM INFORMA TECH

  • Channel Partners Events
  • Telecoms.com
  • MSP 501
  • Black Hat
  • IoT World Today
  • Omdia

WORKING WITH US

  • Contact
  • About Us
  • Advertise
  • Newsletter

FOLLOW Channel Futures ON SOCIAL

  • Privacy
  • CCPA: “Do Not Sell My Data”
  • Cookie Policy
  • Terms
Copyright © 2023 Informa PLC. Informa PLC is registered in England and Wales with company number 8860726 whose registered and Head office is 5 Howick Place, London, SW1P 1WG.
This website uses cookies, including third party ones, to allow for analysis of how people use our website in order to improve your experience and our services. By continuing to use our website, you agree to the use of such cookies. Click here for more information on our Cookie Policy and Privacy Policy.
X