Partner Feedback

Partners want to stay up to date on changes in the market, Cooper said. That’s why Wildix is focused on training and development.

“Digital disruption is not just about the technology, it’s about consumption models,” he said. “It’s about consumer trends and buying habits. So it’s a litany of things that they have to continue to stay ahead of. We want to continue to present them with information, and training and development to help them be prepared. We’re going to continue that focus this year. And we’re going to try and expand that even more. We launched an e-learning platform internally for not only technical training, but solutions training, sales training and go-to-market (GTM)  strategies. So we put a lot of training material there and we’re going to continue the focus even on-site training with ValueSelling.”

In addition, many partners are looking to try and bring in other components on the back end, Cooper said.

“We have a lot of MSPs now, but there were a lot of others that have made the transition to MSP and as they made that transition, now they’re trying to expand their portfolio and expand their footprint,” he said. “They’re looking at us in terms of what types of integration, what types of capabilities do we have on the back end to allow them to do that to expand the services to own more of the desktop or more of the infrastructure. And so we’re continually looking at that and adding to that portfolio to help them expand those services as they go.”