Value of Trust X Community

Hans Mize is president of Data41 and Mark Essayian is CEO of KME Systems, both MSPs. They also serve on the Trust X Alliance advisory council.

Mize said the Trust X Alliance is emerging from the pandemic stronger.

“When I started, the pandemic was just starting out, so there was a lot of movement, a lot of reaction to how we get through the pandemic, how we engage, how we keep the community together, and how we make it meaningful,” he said. “Now that we’re on more of the tail end, I think those things are even more important now because we work in both a hybrid environment and we’re back to face to face. So how do you capitalize on everything that we learned being in that hybrid environment, that online engagement, and also augment that with how we engage face to face once again and create the same meaning we had before — overlaying those two so they’re interchangeable? So we actually have more opportunities for collaboration, especially when we’re apart. So meaningful engagement, value, taking advantage of everybody in the community, and the different mechanics that we can use because of the pandemic to make that a stronger community.”

Essayian said the primary driver of Trust X is improving the business.

“The ability for us to have thought leaders inside my organization talking to thought leaders inside of other organizations — think salespeople to salespeople, technical to technical people — and I’m not facilitating these conversations,” he said. “These people know who to reach out to. We had extensively experienced people helping us improve our process. I’m not going to say for free because everybody’s time is valuable, but they were committed to our success. And just like we’re committed to giving back as well, that’s where you really get the benefit of Trust X. You have people saying, ‘I want to help you succeed.'”