MSPs’ Changing Role in Support
Customer support is already changing in enterprise, said TruMethod‘s Gary Pica. And artificial intelligence (AI), machine learning (ML), robotic process automation (RPA) and Chat GPT 3 are technologies that are here.
“Our role in support will not be the same as it is today,” he said. “So much money is being poured into tools and automation. This is where enterprise is so far ahead.”
What will stay the same is SMBs will need tech strategy and guidance, “we own the customer relationship, and well-run businesses usually prevail,” Pica said.