2023 Goals

CF: What do you hope to accomplish in 2023 in terms of Sophos’ channel?

SB: There are pretty high-level goals, but I think that we need to continue to simplify and automate the delivery of security services and the delivery of outcomes to MSPs and their customers. And then we need to continue to be staunch advocates for the MSP community, be the voices for the MSP community. We see a lot of vendors looking at potentially going direct and pivoting… I think as we move forward, having that channel focus is incredibly important, really advocating on behalf of MSPs to make sure that we have the integrations in place with the vendors that they use that will help them increase their revenue. It will help them lower their costs internally, and then it will help them improve their operational efficiency.