Evolve or Die

Cybersecurity providers have to continue evolving to survive, Seth said.

“If you don’t evolve your solutions, then sooner or later that solution is no longer valid because if the hackers can get through, then really the solution didn’t meet anyone’s needs,” he said. “So I think this is why we have to constantly be three steps ahead. We have to anticipate what’s happening. We have to come up with the solutions that we believe will avoid these attacks because these attacks are expensive. They cost a lot of money. There are a lot of compliance-related issues that they create. There is a lot of data fragility where the data gets stolen. So certainly on a daily basis, more and more attacks are happening in different ways. So you as a business, you have to evolve your solutions. You have to sort of say, ‘Where else should I go before the bad guys get there?’ And there’s a lot of room for improvement, I would say.”