2022 Channel Goals

CF: What are your goals for Sherweb’s channel in 2022? Can we expect to see changes under your leadership?

JO: Obviously our goal is we always want to support our MSPs. We want to make sure that we’re not just selling them something, and then “click here” and consume it. We want to support them, help them with training. We have a partner university where they can get trained on any of our services that we offer. We work very closely with them on different programs so they’re taking advantage of all the Microsoft incentives and whatnot, making sure they’re up to speed. So with the new Microsoft commerce experience as an example, we spend a lot of time with our MSPs so they truly understand it and could explain it to customers, and even talk to their customers with them.

I would say under my leadership, I just want to continue to build on that. So how do we scale that? Plus, we have a heavy presence in Canada. So with COVID-19, a lot of things got shut down. So it’s easy to say you’ll see us out there more often now, but that’s pretty simple because everyone will be out more now. But we want to be talking to our MSPs and we’re going to be talking to new MSPs. We’re looking to aggressively grow our base of customers. And it doesn’t mean we get all of their services, but we do think we provide a unique customer experience for our MSPs and we want to continue to build on that.