Competitive Landscape

CF: Where does Cyderes fit in the current cybersecurity competitive landscape? And what’s Cyderes’ competitive advantage?

Crawford: In the competitive landscape, I would say we’re definitely one of the leaders if not the leader in this industry. That’s because of our relevance to solving needs in our customers’ pain points. So we’re not an end all, be all play for everyone intentionally. We are specifically targeting our GTM around what we feel are very targeted pain points that our customers are facing today. Lack of talent for all the security threats … going to cloud, IAM and ransomware. So we’re very targeted in how we could GTM around this from a services perspective and picking relevant solutions around that. That does include IAM as being a huge piece of that as all those latest attack methods really end up going back to the user perspective and the lack of user controls, and humans just being humans. We’re going to make natural errors on that side. So how can we help alleviate that and secure that as much as possible. Sizewise, we’re as large as we are and we’re continuing to grow a global footprint, redundant SOCs and a multi-skill set in regards to our professional services capabilities.

We’re taking our partnership levels even to another level where we’re actually investing in our partners as well in regard to being an extension of their sales teams in many ways. But also an extension of them and how we want to go to market, and being very direct in how they fit into a lot of our reference architectures that we want to build for our managed capabilities, and challenging our partners to build those integration capabilities and showing those values so we can talk to customers holistically around that.

We’re actually looking to go to customers, design architectures, design migration paths as they move toward cloud-enabled or multicloud-enabled environments, to even solving legacy issues as well those that are on premises. So I think our differentiator is still how we approach our customer pain points and the challenges we’re pushing back on partners around that to solve those pain points.