Future of UCaaS

Finally, the participants reflected on the future of the UCaaS business model.

“It’s going to be ultimately about how fast you innovate and have you opened up new channels of delivering that technology, both to your partners and customers,” Fazlulla said.

For others, the future is about investing more in UCaaS/CCaaS than on the on-premises side of business.

“We’re experiencing probably 30% quarter-over-quarter growth,” Kelley said. “Now, we’re not seeing that on the premise business, right? Clearly. We see very positive results, but we see our business over the course of the next couple of years shifting right to that point where we’ll get that crossover, where we’ll be generating more revenue from UCaaS/CCaaS.”

Day added that he was thankful for what every on-premise organization has built over the last 20-plus years.

“However, the evolution is that you’re no longer selling a phone system,” he said. “You know, we are selling a complete communication collaboration type system that allows you to communicate with your customers and the way they want to communicate with you. That’s why I’m so excited about what is the next phase. The future of the UCaaS market is extremely strong. Because the buyers of today are communicating in a different way. If you’re just selling a phone system, you’re in trouble. But if you’re selling a true communication collaboration platform, well now we got a chance to do something really special and become the size of what the on-premise world was.”