Lumen

Lumen Technologies is emphasizing a customized approach to partners.

Lumen channel leaders recently stated that they are trying recognize the uniquess of their various TSD partners, rather than takin a one-size-fits-all approach.

The provider is also engaging in more local “matchmaking” activities between direct and indirect sellers.

Most recently, Lumen’s channel leader Dave Young adopted a new title that will let him focus more on enterprise and channel, with a decreased focus on systems integrators, hyperscalers and digital ventures.

Read our Q&A with Lumen.