Evan Desjardins, RoundTable Technology
In addition to the culture that has been built over the years Evan Desjardins, CEO of RoundTable Technology, decided to ramp up the company’s marketing initiatives in 2021. RoundTable has grown via word of mouth and referrals, all without having a dedicated sales and marketing team. In 2021 this would all change. Evan began the process of building two new teams and in the meantime started a branding campaign surrounding his success. In 2021, RoundTable Technology grew 12.5% from a $4 million company to a $5 million company, bringing the total number of employees to an all-time company high of 25. In addition, the company’s gross profit grew almost 20% in spite of its hiring initiatives and investment in sales and marketing. Evan has pushed the organization to focus on creating a better customer experience through establishing alignment checklists, ensuring improved communications and clear expectations.