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Channel Futures

experience

ServiceNow

  • Written by James Anderson
  • June 2, 2022

ServiceNow is trying to get partners to “co-create the market” alongside the software provider.

A channel executive told Channel Futures that this vision adds to ServiceNow’s current model of co-selling and “co-delivering” with its partners. The company will announce the changes in September, and they will go into effect in January. ServiceNow is promising new investment and a “top to bottom” reimagining.

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James Anderson

James Anderson is a news editor for Channel Futures. He interned with Informa while working toward his degree in journalism from Arizona State University, then joined the company after graduating. He writes about SD-WAN, telecom and cablecos, technology services distributors and carriers. He has served as a moderator for multiple panels at Channel Partners events.

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