Truffle’s Omer Choudhary

Omer Choudhary
Founder & CEO
Truffle

“It’s an honor to be named as a Channel Influencer for 2022. I envision that digital transformation and opening new revenue markets in non-traditional industries are key to success and innovation for the MSP ecosystem. I also want to thank my team who are a key part in us achieving this vision.”

Omer Choudhary is a shining example of what leading a company that has been through a storm looks like. About five years ago, Truffle had their worst year on record and almost went under. In that year the leadership team hunkered down and reviewed every aspect of the business and made dramatic changes to digitize and automate the business. This resulted in a 50% year-over-year increase in productivity, of sales and services. Seeing the success they had internally, the company set out to help their clients who were also struggling. Truffle analyzed their customers’ operations and architected full solutions to digitize and automate their business, helping one customer gain a 40% efficiency rate during the pandemic.

Since taking the reins at Truffle, ​​Choudhary has continued to lead the team to success, landing the company two special Channel Futures MSP 501 awards in 2021 – the Digital Innovator award and the third place MSP of the Year award.