Removing Market Barriers
NEC officials see the benefits of ChatGPT over any potential drawbacks.
“[Already] we’re creating a business strategy around [generative AI],” said Mark Hebner, SVP and head of enterprise business in the Americas at NEC.
Take generative AI’s ability to provide functionality in multiple languages. Whether it’s for a channel partner or a vendor, it may break down virtual communication barriers in markets that some may not have otherwise pursued.
“I’m sure there are great sales folks in India, Malaysia, Singapore and Thailand, right? If you are able to break that communication barrier, that makes a big difference to margins,” Hebner said.