Jasmina Muller, Everbridge

As vice president of global channel sales for enterprise software company Everbridge, Jasmina Muller spent the last year building, launching and running the company’s channel program. “We started from the ground up building the channel program,” she said. “Since then, we have had many partners engage more to find out how they can differentiate their portfolio with Critical Event Management (CEM) solutions to help prepare for and respond to disruptive events like cyberattacks, severe weather, the pandemic and more. We continue to grow our team, program, and recruit additional partners to provide diversity and support our partner community with the needs to support their customers.  The partner community is new to this solution, and it is a clear differentiator to the partner’s business, which is a differentiator for us.”