Profit Margins
CF: If stocking up on supplies is a more expensive process on your end, do you pass on the cost to consumers?
NC: DTEN does not pass on the cost. Our products are extremely affordable. We’ve experienced double-digit growth year over year since we began, and that was equally true during the pandemic. Our profit margins are solid. And I might add that’s partly due to repeat customers, who appreciate the quality and availability of DTEN products.
Keeping inventory close to our customers and in-stock was a strategic decision made by our CEO and our C-suite. It adds to the overall DTEN customer experience. And it appears to be working brilliantly.