A Word of Caution to MSPs

However, the exec offered a word of caution in recent research from Analysis Mason. It reports that 34% of the SMBs say they have changed their IT provider within the last couple of months. The reason was they just weren’t satisfied with the service levels and the innovation that was being brought to them.

“That it really signals that our customers are becoming more tech savvy and they’re becoming more informed about what’s possible,” said Schoenborn. “And frankly, they’re feeling the pressure to ensure that they have a secure environment protecting their company. So they’re looking to trusted advisors. They’re looking to you to help them through … multiyear roadmaps on how they’re going to realize value.

“They’re also looking for industry expertise, for those who might have a specific niche that can help them with compliance and regulatory requirements. But bring to the table specific ISV solutions that are going to help them to grow. And finally, they’re looking for skilling. Roughly 90% of professionals today will require some basic level of knowledge around digital technologies. But around 23% of SMBs have that kind of training available to them. It’s clear to say that they need our help,” she noted.