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Channel Futures

Hourglass

Timeline

  • Written by Craig Galbraith
  • January 1, 1970

What is the timeline for phasing out PartnerWorld and transitioning to the new IBM Partner Plus program?

  1. Through the end of June, IBM will put partners into the tiers based on what tier they’re in today.
  2. The new incentive stack will roll out in April.
  3. Co-marketing and demand generation programs will start in July.

 

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Craig Galbraith

Craig Galbraith is the editorial director for Channel Futures and Channel Partners, joining the team in 2008. Before that, he spent more than 11 years as an anchor, reporter and managing editor in television newsrooms in North Dakota and Washington state. Craig is a proud Husky, having graduated from the University of Washington. He makes his home in the Phoenix area.

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