2. Surface Business Applications, Please
Good news: The latest Surface 2 tablet television commercials don't have dancers celebrating snap-in keyboards. Instead, Microsoft is starting to talk about business use cases. Too often, the conversation still involves running Microsoft Office on tablets (yawn). Time for Microsoft to actually describe health care, financial services, retail and other vertical-market applications that mobile VARs can promote to customers.
Good news: The latest Surface 2 tablet television commercials don't have dancers celebrating snap-in keyboards. Instead, Microsoft is starting to talk about business use cases. Too often, the conversation still involves running Microsoft Office on tablets (yawn). Time for Microsoft to actually describe health care, financial services, retail and other vertical-market applications that mobile VARs can promote to customers.