New Partner Deals: StrataCore, Bridgepointe, InflowCX

There are three new partner deals in the agent channel to know.

AppSmart added StrataCore to its Invest program. Bridgepointe gave equity status to a record-setting partner. And in a peripherally related category, consulting and professional services provider Inflow CX deepened its portfolio with an acquisition.

For StrataCore, the deal on one hand gives new funding to the organization, which will retain its leaders’ ownership of the business. On the other hand, it makes AppSmart StrataCore’s exclusive distribution partner. That move has big implications for other technology services distributors, considering that StrataCore was an Intelisys platinum partner.

Bridgepointe Technologies handed equity partner status to one of its fastest growing agents. Scott Coleman, who joined Bridgepointe as an IT strategist in 2021, has earned the recognition. Bridgepointe co-founder and chief revenue officer Brian Miller said Coleman became a partner in “record time.” Bridgepointe has given partner status to more than a dozen of its strategists. Its funding from Charlesbank Capital Partners has enabled it to do so.

InflowCX announced the purchase of BPO Partners at the end of last year. BPO provides, as you might expect, business process outsourcing, but specifically for the contact center arena. That fits well with Inflow’s charter, which is dedicated to helping customers source, design, implement and manage customer experience (CX) solutions.

Pennsylvania-based Renovus Capital Partners bankrolled the deal.InflowCX says it has established itself as the go-to partner in the contact center technology ecosystem.

Read more here about these deals.