1. Socialize Your Brand
Social networks give MSPs a quick, easy way to connect with customers instantly. But how an MSP uses these networks may dictate its long-term growth. Stuart Crawford, a consultant at IT services marketing company Ulistic, notes that social media "ISN'T marketing – it's a PLATFORM for marketing." As such, he recommends spending a set amount of time listening, engaging and publishing social media content to connect with customers, and ultimately, generate referrals for your business.
Social networks give MSPs a quick, easy way to connect with customers instantly. But how an MSP uses these networks may dictate its long-term growth. Stuart Crawford, a consultant at IT services marketing company Ulistic, notes that social media "ISN'T marketing – it's a PLATFORM for marketing." As such, he recommends spending a set amount of time listening, engaging and publishing social media content to connect with customers, and ultimately, generate referrals for your business.