Australia: Managed Services User Groups Continue Expansion

Across Australia and New Zealand, hundreds -- perhaps thousands -- of IT service providers are joining managed services user groups and attending local MSP-centric conferences. The latest examples involve Autotask and Kaseya. But the examples don't end there. Here's an update.

Autotask, as MSPmentor has reported, is hosting a multi-city tour across Australia. The company also plans to open an office in Australia, according to a Reseller News report. Plus, there are signs both Autotask and Kaseya will continue to work more closely with Ingram Micro in Australia, according to that same Reseller News report.

Meanwhile, a new Kaseya user group in New Zealand has scheduled its inaugural meeting for September 10. Kaseya CEO Gerald Blackie is set to attend, according to another Reseller News report.

Looking Back and Ahead

Generally speaking, I think Kaseya was the first major MSP software company to establish a firm foothold in Australia. But more recently, most of the major RMM (remote monitoring and management) and PSA (professional services automation) software providers have been hosting events, opening offices and/or partnering up to penetrate the Australia market.

At the same time, HTG Peer Groups has been organizing IT service provider groups in Australia. Now here's the interesting part: Generally speaking, most HTG Peer Group members have standardized on ConnectWise's PSA software. So it's safe to expect HTG and ConnectWise to gained user group momentum in Australia. I think it's also safe to say ConnectWise has the largest MSP-related user groups in North America and we're watching to see if that trend repeats itself in Australia.

Either way the message is clear: IT service providers are eager to get organized and share best MSP practices in Australia and New Zealand. And multiple vendors are stepping up to fill that void. Also of note: The MSPAlliance has held events in Australia to help promote shared learning between MSPs.

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