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 Channel Futures

Sales & Marketing


VARStreet: Quoting And Other Enhancements On the Way

  • Written by Sponsored Video 2_2
  • November 1, 2010
It has been roughly eight months since Autotask acquired VARStreet, a SaaS platform that allows VARs and MSPs to source, quote, purchase and fulfill IT product sales. So how

It has been roughly eight months since Autotask acquired VARStreet, a SaaS platform that allows VARs and MSPs to source, quote, purchase and fulfill IT product sales. So how is VARStreet evolving? Patrick Burns, director of innovation, provides some clues — including an enhanced focus on “world-class” quoting capabilities. Burns shares those details and more in this FastChat video.

The video below covers:

  • 0:00 – Introductions
  • 0:15 – What exactly is VARStreet, and what are the implications for VARs, MSPs and IT service providers
  • 1:22 – How Autotask has enhanced VARStreet since the March 2010 acquisition
  • 2:15 – Potential synergies between Autotask and VARStreet platforms
  • 2:55 – More information and Web links
  • 3:17 – Conclusion

Bigger Picture

When Autotask acquired VARStreet in March 2010, Autotask CEO Bob Godgart explained why VARs, MSPs and IT service providers needed to balancing IT services with IT product sales. Without both, Godgart asserted, you can’t become a complete IT solutions provider to your customers. Plus, you’re potentially leaving money on the table by ignoring product sales.

By automating numerous product sourcing processes, Autotask believes VARStreet can also deliver better product margins than traditional sourcing methods. And there’s also a chance that VARStreet could become Autotask’s largest business opportunity, Godgart has speculated. (Though it’s important to note: The core Autotask PSA business remains in growth mode.)

In The VAR Guy’s personal opinion, VARStreet had become a bit rusty under its previous ownership. But Autotask has delivered numerous enhancements since the acquisition. By May 2010, the enhancements allowed Autotask to double VARStreet’s user base. Marching forward, Burns mentions that integrations with QuickBooks and Salesforce.com are now in place. Autotask is also beta testing a search engine for VARStreet. And it sounds like effective quoting is a big area of focus going forward. As Burns mentioned: “Even though the product is about end-to-end product sales, it needs to be a world-class quoting tool.”

The VAR Guy’s team will be listening for more updates.

Sign up for The VAR Guy’s Weekly Newsletter, Webcasts and Resource Center. Follow The VAR Guy via RSS, Facebook and Twitter. Follow experts at VARtweet. Read The VAR Guy’s editorial disclosures here.


Tags: Cloud Service Providers Digital Service Providers MSPs VARs/SIs Cloud Content Resources From the Industry Sales & Marketing

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