Ulistic, Pronto Partner on Marketing, SEO for MSPs
Pronto Marketing and Ulistic Inc. have formed a partnership that both sides say will help them more fully meet the needs of their clientele. Pronto is an international IT marketing company. Ulistic is a social media consulting firm focused on managed services providers. Here’s what each company brings to the table for MSPs that need marketing and SEO assistance.
Pronto was founded three years ago and serves MSPs in the United States, Australia, Canada and the U.K. The company specialized in online marketing –from web design all the way to newsletters. But Pronto Marketing CEO Derek Brown admits that there are marketing strategies his clients need to have for a more effective marketing campaign that Pronto does not specialize in, specifically ways to increase their search engine results page (SERP).
Enter Ulistic, a company that has developed search engine optimization (SEO) services, social media consulting services and MSP solutions that Pronto does not offer. Pronto’s online marketing strategy will gain Ulistic’s SEO expertise through the newly-formed partnership. Here’s Brown on how he sees the alliance working out: “Within the context of our service and cost structure, we’re delivering a lot of value and overall good results, but almost every client could be doing better in SERPs, traffic and leads. Now we need a premium SEO program to carry our offerings to the next level, and believe that Ulistic is just the company to do so.”
Meanwhile, Ulistic’s customers will now have the added value of all of Pronto’s marketing solutions and strategies. In a company press release, Ulistic President and Chief Marketing Officer (CMO) Stuart Crawford said his MSP clients will be taken from a “high school level of marketing” to a “unique, specialized boutique marketing solution.”
Both companies have been inking partnerships lately. In March 2011, Ulistic partnered with MSP Leads to improve the company’s marketing and sales strategy. And in mid-November 2009, Pronto inked a deal with SMB Technology Network in order to develop a full, turn-key marketing service solution.