LogMeIn CEO Embraces MSPs, Android Mobile Device Management

LogMeIn CEO Embraces MSPs, Android Mobile Device Management

LogMeIn (NASDAQ: LOGM) is making a mobile device management (MDM) push across Android smartphones and tablets from Samsung, HTC, Motorola and Sony. Moreover, CEO Michael Simon is opening his arms wide to managed services providers (MSPS) that support small and midsize businesses (SMBs). Here's the background.

"In 2012 alone, we added more than 2,000 new MSP and outsourced IT customers," Simon said in a recent call with Wall Street analysts. "This growing relationship with the MSP community provides a more cost-effective means of meeting SMB demand for IT offerings, while setting up potential avenues for future distribution of both our IT and business-centric services." Simon also mentioned that 36 percent of MSPmentor 501 companies leverage LogMeIn's software, according to MSPmentor's own survey data.

Simon added: "Our relationship with SMB IT service providers and decision makers and our Gravity platform, which gives us a unique blend of cost efficiency, scalability and security. And we expect that the growth rates of our newer products like join.me, Cubby and BoldChat will outpace those of our overall business, a favorable development that we believe will help us to accelerate revenue growth in the latter half of 2013."

New Capabilities

With that goal in mind, the expanded LogMeIn Rescue platform for remote troubleshooting now supports any Samsung, HTC, Motorola, and Sony Android device running Android OS version 4.0 or higher. Once called for assistance, LogMeIn indicated, helpdesk technicians and MSPs can simply ask a user to download a free Rescue app in the Google Play market, and then prompt the user for permission to access their device. Within seconds, LogMeIn asserts, the helpdesk technician can:

  • View and remotely control an end-user's device for troubleshooting and teaching
  • Pull system information to diagnose the health of a device
  • Push configuration settings like email, WiFi & APN settings
  • Transfer files to and from a device as needed
The new offerings, including the recent Cubby launch, arrive at a critical time. LogMeIn's most recent quarterly results and earnings outlook disappointed Wall Street. But the company is taking steps to more closely engage MSPs and other channel partners. Former Intronis Channel Chief Ted Roller, for instance, joined LogMeIn in December 2012 for the MSP push.

LogMeIn will also need to balance a partnership with Continuum Managed Services. Indeed, Continuum offers NOC (network operations center), help desk and remote monitoring and management (RMM) solutions to MSPs. Continuum also resells LogMeIn's remote access software, but LogMeIn CEO Michael Simon positioned his company as an RMM provider during that early February 2013 earnings call.

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