SugarCRM Meets Moscow On the Hudson
The SugarCRM summit in Manhattan continues to deliver surprises. The latest example: A major integrator and distributor from Moscow is attending, seeking potential solutions in the CRM space.
Bill Mangino, an international business development and investor relations specialist from IT co. of Moscow, is evaluating bringing SugarCRM to Russia. He notes that the Russian economy has been booming in recent years, growing 7 percent or more annually thanks to strong demand for natural resources and energy.
Mangino has also taken a look at RightNow Technologies, a publicly held provider of hosted CRM solutions. But he believes SugarCRM may provide the easiest, shortest, most reasonable path to a full-blown customer relationship management system.
A side note: Mangino, originally from Connecticut, says business at IT co. is humming along. But if things ever slow down, The VAR Guy believes Mangino could easily sell banner ads on IT co.’s web site. The tech company owns www.it.ru. Short, sweet and strategic.
