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 Channel Futures

New/Changing Channel Programs


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Trellix Unveils New Xtend Global Partner Program for XDR

  • Written by Edward Gately
  • February 8, 2023
Xtend is both an expansion and enhancement of what's already been in place for partners.

Trellix has launched its new Xtend Global Channel Partner Program. It aims to increase profitability, engagement and growth for partners through widespread adoption of the Trellix Extended Detection and Response (XDR) platform.

Partners in the Trellix ecosystem can develop and deliver value-added services on top of the Trellix’s XDR. It includes integrations across native and third-party providers. This enables partners to sell to global customers and integrate Trellix within customers’ existing environments.

Xtend partners can up-sell and cross-sell Trellix solutions. Those include endpoint, security operations (SecOps), network detection and response (NDR), data loss prevention (DLP), email security, managed detection and response (MDR) services, and more within existing accounts.

Here’s our most recent list of important channel-program changes you should know.
Trellix's Britt Norwood

Trellix’s Britt Norwood

Britt Norwood is Trellix‘s senior vice president of global channels and commercial.

“Trellix Xtend is a new partner program developed with our partners in mind,” he said. “Taking into account industry best practices, input directly from our partners, and effective methods of engagement from our former partner programs (at McAfee and FireEye), Xtend is designed to promote partner profitability, closer relationships with the Trellix team, growth and success for partners, customers and Trellix.”

Xtend is both an expansion and enhancement of what’s already been in place for partners, Norwood said.

“We have widened our partner aperture to address a larger ecosystem of partners of all kinds to effectively address our market while meeting the customer where and how they want to engage,” he said.

Scroll through our slideshow above for more on the new Trellix partner program.

Want to contact the author directly about this story? Have ideas for a follow-up article? Email Edward Gately or connect with him on LinkedIn.
Tags: MSPs VARs/SIs Analytics Channel Chatter Cloud Galleries Intelligence New/Changing Channel Programs Sales & Marketing Security Strategy

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