ThreatX Unleashes Xcellerate Partner Program for API Protection

ThreatX, an API protection platform, has launched its global Xcellerate Partner Program for VARs, distributors and MSPs.

This program will support ThreatX and partner growth in North American and international markets. Partners can deliver ThreatX’s platform, which enables real-time protection against attacks on APIs and web applications, coupled with complete managed services.

Powered by artificial intelligence and machine learning (AI/ML)-based technology, ThreatX detects suspicious activity, builds attacker profiles over time, and applies these insights to block even the most complex attacks.

For MSSPs, ThreatX’s cloud-native, multi-tenant architecture makes it easy to deliver API protection to multiple customers.

First Official Partner Program

ThreatX’s Billy Toomey

Billy Toomey is ThreatX‘s vice president of sales.

“This is our first official partner program,” he said. “However, we have been working with a growing list of partners that have been helping to bring our API protection platform to customers globally. With our Xcellerate Partner Program, we are formalizing how we work with both our existing partners, but how we onboard and enable new partners. We believe this will better position our partners to grow their businesses and provide customers with market-leading API protection capabilities.”

The ThreatX program offers:

• Deal registration and qualified lead delivery.
• Sales and technical enablement with certifications.
• Tiered program levels with corresponding discounts.
• Co-marketing programs and funds.
• Streamlined procurement with the ThreatX platform and managed services.

“It’s no secret that the demand for real-time API protection is skyrocketing,” Toomey said. “And it’s something that we’ve been hearing from customers consistently. As we continued to grow our business, the time was right for us to take this step and formalize partner delivery of the capabilities to customers globally.”

Partner Input Critical

Partner input was critical to building this program, Toomey said.

“We worked extensively with our existing partners to assess their needs in terms of training, enablement and overall go-to-market (GTM) support,” he said. “We would not have been able to build such an effective program without their input.”

The program will enable partners to deliver not just ThreatX API protection, but also strong web application security, Toomey said. That includes defending against botnets and distributed denial of service (DDoS.)

“Additionally, as many companies worldwide are facing staffing shortages, the program will provide the managed services and support needed to better serve customers,” he said.

Beth Kohler is senior director of product management at Lumen Technologies.

“As the threat landscape grows more complex, our customers are clearly seeking the ability to protect APIs and web apps against sophisticated, multi-mode attacks,” she said. “Through our partnership with ThreatX, we have proven the ability to deliver these capabilities to our global customers at scale.”