“For the first time we are offering our e-commerce partners a program … that sets it apart from its competitors,” says a channel exec.

Christine Horton, Contributing Editor

April 12, 2023

2 Min Read
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Schneider Electric is looking to drive its e-commerce partners’ growth with a new partner program.

The program will provide partners with industry updates, news, and events to keep them up to date on the e-commerce landscape. It also grants partners access to an eCommerce Transformation & Activation Manager to help them develop strategies, said Schneider.

Additionally, the Ecommerce Partner Program offers training in company, product, ecommerce, and sustainability to help partners stay ahead of the competition.

Finally, partners will have access to a range of partner compensation options in exchange for their engagement. These options include marketing funds, rebates and sell-out initiatives to help partners better capitalize on their e-commerce investments.

Here’s our most recent list of important channel-program changes you should know.

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Schneider Electric’s David Terry

“The mission of our partner program has become clearer,” said David Terry, VP IT channels Europe at Schneider Electric. “For the first time we are offering our e-commerce partners a program … that sets it apart from its competitors. It provides a comprehensive suite of tools and resources to help partners succeed in the e-commerce space. From marketing support to technical assistance, the program offers a wide range of services to ensure partners have the best experience possible. The program also offers exclusive discounts and promotions to help partners maximize their profits. With its comprehensive features and the ability to customize the program to fit the needs of each partner, the Ecommerce Partner Program is truly ahead of its competitors.”

E-Commerce Program Follows mySchneider Update

In June 2022 Schneider overhauled its mySchneider IT Partner Program. It said partners had asked for a better structured program that supports their growth.

The new program has a simplified program structure and specialisations for key sectors. Those include data centers, IT solutions, software and services. It will also provide partners with a new range of sales tools, training and enablement resources.

In January 2023, Schneider closed a deal to buy Aveva in a deal worth nearly $11 billion.

Want to contact the author directly about this story? Have ideas for a follow-up article? Email Christine Horton or connect with her on LinkedIn.

 

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About the Author(s)

Christine Horton

Contributing Editor, Channel Futures

Christine Horton writes about all kinds of technology from a business perspective. Specializing in the IT sales channel, she is a former editor and now regular contributor to leading channel and business publications. She has a particular focus on EMEA for Channel Futures.

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