The new program will leverage LiveVox’s sales enablement, technical guidance and competitive incentives.

Claudia Adrien

April 13, 2022

2 Min Read
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CHANNEL PARTNERS CONFERENCE & EXPO, LAS VEGAS — LiveVox on Tuesday launched its new channel program, ACTivate, at the Channel Partners Conference & Expo. The cloud-based provider of customer service and digital engagement tools said its new channel program will give its existing partners key tools to market and sell LiveVox’s blended omnichannel capabilities to new customers.

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LiveVox’s Dan DeLozier

Dan DeLozier is head of global channel at LiveVox.

“We’ve seen incredible momentum in the channel over the last year. This is the right time to launch ACTivate and demonstrate LiveVox’s commitment to our growing ecosystem of partners,” DeLozier said. “We built ACTivate on top of LiveVox’s best-of-breed, single-pane-of-glass platform. This allows LiveVox to drive growth with our partners.”

Driving growth will include supporting regional sales teams, expediting partner onboarding, and creating comprehensive demand generation and marketing. The latter involves events and digital campaigns, the company said. The program is highly customized to meet the individual needs of our partners — from recruitment to revenue, with hands-on support.

The Program Basics

LiveVox’s channel program offering is available to any of the thousands of subagents across the United States and Canada. Benefits of ACTivate include:

  • Behavior and value-based tiered program framework that aligns top resources and tools with LiveVox’s most engaged partners.

  • Single pane of glass partner portal.

  • Custom/tailored partner onboarding to ensure that LiveVox empowers each partner with the right solution sets.

  • Pre- and post- sales support through assigned regional channel teams and sales specialists.

  • Hands-on and self-serve partner enablement and learning center.

  • Annual business planning and account mapping.

  • Partner field marketing team to build and manage partner marketing plans, strategies, and events.

  • Comprehensive partner demand generation suite focused on driving leads and appointments for partners.

  • Full marketing automation platform with customizable email and social marketing campaigns.

  • Competitive residuals and sales performance incentive funds.

Louis Summe is CEO of LiveVox.

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LiveVox’s Louis Summe

“LiveVox is committed to growing our ecosystem of channel partners. ACTivate is a strategic investment that will make it even easier for our partners to work with us,” Summe said. “Consumers expect a seamless customer experience when they’re interacting with a brand – whether it’s via the web, by phone, or even through a virtual agent – the contact center is at the center of this evolution.”

The full CCaaS suite integrates omnichannel, workforce engagement management, analytics  and AI into a powerful command center. This gives enterprises complete visibility into contact center operations and performance, he added.

“We’re excited to expand our channel program and increase the reach of our solutions by working side by side with our partners,” Summe said.

Want to contact the author directly about this story? Have ideas for a follow-up article? Email Claudia Adrien or connect with her on LinkedIn.

 

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About the Author(s)

Claudia Adrien

Claudia Adrien is a reporter for Channel Futures where she covers breaking news. Prior to Informa, she wrote about biosecurity and infectious disease for a national publication. She holds a degree in journalism from the University of Florida and resides in Tampa.

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