Cynet Offers Path to Become an MSSP with New Partner Program

Cynet, the autonomous breach protection platform, on Wednesday launched its first MSSP-focused partner program designed to help solution/service providers become MSSPs quickly, and for the lowest possible cost.

The new Global MSSP Partner Program is open to solution/service providers and combines channel-enabling technology, training and services that help MSSPs participate in the multibillion-dollar cybersecurity breach protection market, the company said.

Yiftach Keshet, Cynet‘s director of product marketing, tells us the focus of the program is to expedite the migration of VARs, resellers, integrators and MSPs to a “highly skilled” MSSP without the time, skilled staff or expensive IT resources typically needed.

Cynet’s Yiftach Keshet

“Many IT solution/service providers avoid providing managed security services because of high resource requirements,” he said. “In response, this program packages a combination of technology, services and support, including the Cynet CyOps onsite support team, to empower partners interested in joining the MSSP ranks,” he said.

A growing number of enterprises are implementing cloud platforms, which is expected to stimulate business opportunities for cybersecurity service providers through 2024. As a result, the global cybersecurity industry is estimated to be valued at more than $300 billion by 2024, as cited by Global Market Insights.

“The primary issue this program addresses is the lack of available talent in the cybersecurity space,” Keshet said. “To compensate for this, Cynet is extending its team to partners, and essentially allows for the white-labeling of both the solution and expert services team for seamless solution delivery.”

Cynet said its platform prevents the full spectrum of potential attacks across all surfaces. The platform and service team protect the entire enterprise environment by correlating users, files, network traffic and host activities with a complete team of threat prevention and detection professionals and tools, along with preset and custom auto-remediation policies for post-compromise actions, it said.

“Cynet regularly surveys/audits its partners for ways to streamline the company’s channel operations, and background work in this area was conducted before developing the program,” Keshet said.

The program offers collaboration with partners on sales/marketing campaigns, and incentive programs and promotions.

“Cynet’s all-inclusive approach to breach protection combined with the company’s MSSP-centered channel program paves the way for compelling revenue opportunities without the need for significant investments,” said Guy Eilon, Cynet’s vice president of sales. “The launch of our enhanced channel program is an invitation to solution/service providers to join our team and support organizations that make up this growing market opportunity.”