Continuum: SMBs More Willing to Switch MSPs for Better Security

… 77 percent of SMBs anticipate at least half of their cybersecurity will be outsourced in five years’ time. Also, nearly four in five (78 percent) SMBs plan to invest more in cybersecurity in the next year.

“This research shows that SMBs had as much, if not more of an interest in how they would respond when an attack occurred as in preventing attacks, showing that SMBs have gotten to a level of maturity where they realize it is not realistic to stop every attack,” Downey said. “But this data doesn’t lead me to the conclusion that SMBs switching MSPs is mainly related to the MSPs’ focus on protection versus detection/response. This data leads us to believe that not discussing and responding to client security concerns is [the] first step in reducing client churn. SMBs want transparency, they want a strategy, and they want thought leadership; without this, SMBs feel exposed and are willing to shift solutions to gain that sense of comfort.”

“We have seen firsthand that the No. 1 reason MSPs lose business today is over concerns about cybersecurity, and this data now proves it,” said Michael George, Continuum’s CEO. “Providers across North America and Europe should heed the clear warning presented by these findings. Businesses expect to be protected by their MSPs, and are ready to pay more for that protection — whether from their existing MSP, or by switching to a provider that promises a better solution.”