Fookes Software Launches Partner Program
Fookes Software Ltd. this week launched a new partner program that will provide training and marketing support to managed services providers, resellers and solution providers that perform cloud migration services.
The Fookes Software Partner Program features an online partner portal where channel companies can sign up for the program, view webinars, obtain marketing materials, generate quotes and buy software.
The Charmey, Switzerland-based firm hopes the new partner program will drive sales of its Aid4Mail product, billed as an enterprise-grade tool that allows for streamlined email migration to the cloud.
“With this launch, we hope to work with more managed service providers and value-added resellers to expand our customer base and services,” Fookes founder and CEO Eric Fookes said. “This will make it easier for enterprise organizations to do business with us through their standard channels.”
As firms like Microsoft increasingly work to push small- and medium-sized businesses to migrate to Office 365, channel partners can benefit by being in a better position to take advantage of vendor incentives, said Katie Cullen Montgomerie, Fooke’s manager of marketing and communications.
“With the increasing popularity of cloud and hybrid-cloud solutions, more and more businesses are moving their email to the cloud as part of a multiphase cloud deployment strategy,” she said. “With our new, global partner program, we hope to make this move easier by working with service providers to use our software as part of the deployment process.”
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