https://www.channelfutures.com/wp-content/themes/channelfutures_child/assets/images/logo/footer-new-logo.png
  • Home
  • Technologies
    • Back
    • Analytics
    • Artificial Intelligence
    • Cloud
    • Data Centers
    • Desktop
    • IoT
    • Mobility
    • Networking
    • Open Source
    • RMM/PSA
    • Security
    • Virtualization
    • Voice/Connectivity
  • Strategy
    • Back
    • Best Practices
    • Business Models
    • Channel 101
    • Channel Programs
    • Channel Research
    • Digital Transformation
    • Diversity & Inclusion
    • Leadership
    • Mergers and Acquisitions
    • Sales & Marketing
    • Specialty Practices
  • MSSP Insider
    • Back
    • Business of Security
    • Cloud and Edge
    • Endpoint
    • Network
    • People and Careers
    • Training and Policies
  • MSP 501
    • Back
    • 2020 MSP 501 Rankings
    • 2020 Hot 101 Rankings
    • 2020 MSP 501 Report
  • Intelligence
    • Back
    • Our Sponsors
    • From the Industry
    • Content Resources
    • COVID-19 Partner Help
    • Galleries
    • Podcasts
    • Reports
    • Videos
    • Webinars
    • White Papers
  • EMEA
  • Awards
    • Back
    • Excellence in Digital Services
    • 2020 MSP 501
    • Top Gun 51
  • Events
    • Back
    • CP Conference & Expo
    • Channel Partners Evolution
    • Channel Evolution Europe
    • Channel Partners Event Coverage
    • Webinars
  • Channel Mentor
    • Back
    • Channel Market Intelligence
    • Channel Educational Series
Channel Futures
  • NEWSLETTER
  • Home
  • Technologies
    • Back
    • Analytics
    • Artificial Intelligence
    • Cloud
    • Data Centers
    • Desktop
    • IoT
    • Mobility
    • Networking
    • Open Source
    • RMM/PSA
    • Security
    • Virtualization
    • Voice/Connectivity
  • Strategy
    • Back
    • Best Practices
    • Business Models
    • Channel 101
    • Channel Programs
    • Channel Research
    • Digital Transformation
    • Diversity & Inclusion
    • Leadership
    • Mergers and Acquisitions
    • Sales & Marketing
    • Specialty Practices
  • MSSP Insider
    • Back
    • Business of Security
    • Cloud and Edge
    • Endpoint
    • Network
    • People and Careers
    • Training and Policies
  • MSP 501
    • Back
    • 2020 MSP 501 Rankings
    • 2020 Hot 101 Rankings
    • 2020 MSP 501 Report
  • Intelligence
    • Back
    • Our Sponsors
    • From the Industry
    • Content Resources
    • COVID-19 Partner Help
    • Galleries
    • Podcasts
    • Reports
    • Videos
    • Webinars
    • White Papers
  • EMEA
  • Awards
    • Back
    • Excellence in Digital Services
    • 2020 MSP 501
    • Top Gun 51
  • Events
    • Back
    • CP Conference & Expo
    • Channel Partners Evolution
    • Channel Evolution Europe
    • Channel Partners Event Coverage
    • Webinars
  • Channel Mentor
    • Back
    • Channel Market Intelligence
    • Channel Educational Series
    • Newsletter
  • REGISTER
  • MSPs
  • VARs / SIs
  • Digital Service Providers
  • Cloud Service Providers
  • CHANNEL PARTNERS ONLINE
 Channel Futures

Mobility


HP Booth at NRF Show 2019

HP Targets Small Merchants with New Android-Based POS Solution

  • Written by Jeffrey Schwartz
  • January 14, 2019
The new push to reach SMB retailers includes a partnership with PayPal.

(Pictured above: The HP booth at the NRF Big Show.)

NATIONAL RETAIL FOUNDATION BIG SHOW — HP plans to bring its point-of-sale (POS) portfolio to small and midsize retailers and hospitality operators with a new lower-cost POS system designed for partners to provision easily.

Set for release next month, the company is previewing its new HP Engage One Prime system to partners and prospects at the National Retail Federation (NRF) Big Show in New York, which began Sunday and runs through Tuesday. As part of its new effort to target these SMB operators, HP also is partnering with PayPal to offer payment processing with the new device for merchants in the U.S.

While HP is known for its POS systems for large retailers, the company sees a new addressable market of an estimated 600,000 small and midsize operators in the U.S., 98 percent of which have fewer than 50 employees.

HP’s line of POS systems has typically been out of reach for these SMBs, said Aaron Weiss, HP’s VP and general manager for retail solutions.

HP's Aaron Weiss

HP’s Aaron Weiss

“We’re leveraging the success and the experience that we’ve had with some of the upper tiers of the retail and hospitality market and bringing that experience [and] the technology together in a way that will address some of the unique needs of the SMB retailers and hospitality operators,” Weiss said.

The new system aims to address the issue of affordability and the lack of IT resources these SMBs typically face with a focus on providing turnkey solutions though a broad ecosystem of ISV partners. Among those HP has referenced include talech, eHopper, Extenda Retail, Wynd, Systopia, Protel, lontech, iRipple and Meridian IT.

The HP Engage One Prime is a compact but modern system with a 14-inch, backlit HD color touch display that weighs about eight pounds and is powered by Qualcomm Snapdragon quad-core processors. They have 4 GB of RAM and are available with 16 GB or 32GB of internal storage, Wi-Fi and Bluetooth support and four USB connectors including one Type-C port. Some configurations offer an optional, secondary customer-facing display.

HP Engage One Prime

HP Engage One Prime POS system

Until now, HP’s POS systems were targeted at larger merchants and were not practical for smaller retailers and quick service restaurants (QSRs), said Vladimir Basin, general manager and head of product at eHopper, an ISV that offers a point-of-sale solution for small retailers.

eHopper's Vladimir Basin

eHopper’s Vladimir Basin

Basin said when HP reached out to him about the new Engage One Prime, he took the call, though was skeptical the company had something that could reach its demographic of small businesses.

“When we saw the device, it was pretty cool and very modern-looking, and we were impressed with the performance,” he said.

Basin said it’s the first time eHopper has agreed to resell an HP POS system. While HP isn’t revealing the unit price, Basin said it’s affordable for SMB customers.

HP is offering a variety of optional peripherals including a receipt printer, barcode scanner, I/O hub, fingerprint scanner, iButton and cash drawer. The partnership with PayPal allows merchants to accept payments, while also allowing them to create financing arrangements.

“They are a trusted adviser,” HP’s Weiss said. “We see that this combination with the right ISV partnerships for each of the different individual subsegments of the market as the right way to deliver a complete solution.”

Tags: Digital Service Providers VARs/SIs Mobility Specialty Practices Technologies

Related


  • The words Helpful Tips inside a box next to a cartoon megaphone.
    From Salesperson to Trusted Adviser: 3 Tips for Mastering Consultative IT Sales
    Adapt sales techniques to thrive in today's changed landscape.
  • Network monitoring
    AppNeta Launches Global Alliances Program
    AppNeta adds performance observability to its partners' existing solutions.
  • New Hire
    Cybereason Hires Check Point, Fortinet Channel Leaders in North America Expansion
    The channel leaders will expand Cybereason's endpoint business.
  • Growth depiction
    UK Channel Expects Big Growth in 2021, Cybersecurity a Big Driver
    Many partners view COVID-19 delays as one of the least important challenges they face.

Leave a comment Cancel reply

-or-

Log in with your Channel Futures account

Alternatively, post a comment by completing the form below:

Your email address will not be published. Required fields are marked *

Related Content

  • Disaster Recovery Planning Includes Ensuring That Data Can Be Recovered
  • Palo Alto Networks Unveils Bridgecrew Acquisition, Prisma Access 2.0
  • Everything Is Connected, So Why Is It All Still Dumb?
  • Avoiding the Great Waste: Connecting Unstructured Data to AI, Analytics via the Cloud

Galleries

View all

Threat Protection Vendors: Why MSSPs Have to Ramp Up Efforts Right Now

February 23, 2021

Industry Perspectives

View all

Three Ways MSPs Can Improve Supply Chain Security

February 24, 2021

SASE: The Key to Mitigating Business Transformation Risk

February 22, 2021

Public Sector IT Funding Outlook for 2021–and What It Means for Our Reseller Partners

February 18, 2021

Webinars

View all

XDR and Why it Matters to MSPs

March 24, 2021

Top Security Trends Impacting Technology Security Providers In 2021

March 25, 2021

In Case of Emergency: The Importance of Proactive Critical Event Management

February 23, 2021
  • 1

White Papers

View all

Ready To Add Cutting Edge IoT Solutions To Your Portfolio?

February 25, 2021

What Is The Value Of Distribution For The Internet Of Things?

February 25, 2021

The Internet of Things (IoT): Where do You Begin?

February 25, 2021

Upcoming Events

View all

Channel Partners Virtual

March 2, 2021 - March 4, 2021

Channel Partners Conference & Expo

November 1, 2021 - November 4, 2021

Videos and Fastchats

View all

FASTCHAT: How SOAR Eliminates Security Challenges and Elevates Service Provider Revenues

January 6, 2021

Happy Holidays from Channel Partners & Channel Futures!

December 21, 2020

FASTCHAT: How Old, Unpatched Technologies Are Creating New Security Threats for MSPs and Their Customers

December 3, 2020

Twitter

ChannelFutures

Ready To Add Cutting Edge IoT Solutions To Your Portfolio? Read this white paper to learn how! @GetWirelessLLC… twitter.com/i/web/status/1…

February 25, 2021
ChannelFutures

What Is The Value Of Distribution For The Internet Of Things? This white paper will tell you @getwirelessllc… twitter.com/i/web/status/1…

February 25, 2021
ChannelFutures

The Internet of Things (IoT): Where do you begin? Read this white paper from @getwirelessLLC to find out… twitter.com/i/web/status/1…

February 25, 2021
ChannelFutures

5G Revolution or Evolution? @GetWirelessLLC dlvr.it/RtSzdZ https://t.co/Ot1F4s0tUq

February 25, 2021
ChannelFutures

#CPVirtual is going live in just 5 days! Get your pass before rates go up, and join us next week for the premier vi… twitter.com/i/web/status/1…

February 25, 2021
ChannelFutures

#ZeroTrust approach boosts #cybersecurity, aids #datalossprevention, says @tgravel. @appgatesecurity… twitter.com/i/web/status/1…

February 25, 2021
ChannelFutures

.@BlackBerry report shows rise in hacker-for-hire groups targeting #MSSPs. dlvr.it/RtQjD9 https://t.co/VYr5cEXCCm

February 25, 2021
ChannelFutures

.@PTsecurity_UK discovers #vulnerabilities in @VMware vCenter server. dlvr.it/RtQjD5 https://t.co/WQbn5SJdFL

February 25, 2021

MSSP Insider

Newsletters and Updates

Sign up for The Channel Report, Channel Futures Update, MSP 501 Newsletter and more.

Live Channel Events

Get the latest information on the next industry-leading Channel Partners event.

Channel Partners Online

Want more? Find more channel news and analysis on our sister site, Channel Partners.

Media Kit And Advertising

Want to reach our audience? Access our media kit

DISCOVER MORE FROM INFORMA TECH

  • Channel Partners Online
  • Channel Partners Events
  • MSP 501
  • MSSP Insider
  • IoT World Today
  • Webhostingtalk

WORKING WITH US

  • Contact
  • About us
  • Advertise
  • Newsletter

FOLLOW Channel Futures ON SOCIAL

  • Privacy
  • CCPA: “Do Not Sell My Data”
  • Cookie Policy
  • Terms
Copyright © 2021 Informa PLC. Informa PLC is registered in England and Wales with company number 8860726 whose registered and Head office is 5 Howick Place, London, SW1P 1WG.
This website uses cookies, including third party ones, to allow for analysis of how people use our website in order to improve your experience and our services. By continuing to use our website, you agree to the use of such cookies. Click here for more information on our Cookie Policy and Privacy Policy.
X