February 22, 2013
IBM (NYSE: IBM) has rebranded its mobile solutions under a single name, MobileFirst, encompassing analytics, security, and app development software. The portfolio is designed to provide an end-to-end set of tools for businesses looking to leverage new opportunities made available by mobile. Here are the details.
IBM MobileFirst brings together together platform and application development, mobile security and mobile device management (MDM), according to the company, designed to change the approach to mobility within the enterprise. The portfolio also provides for rapid integration between social and cloud services. IBM MobileFirst includes the following in its portfolio :
IBM MobileFirst Platform –- New updates include expanded capabilities of IBM Worklight to simplify deployment. It also features single sign-on capabilities for multiple applications. A new beta of the Rational Test Workbench for mobile helps to improve the quality and reliability of mobile apps.
IBM MobileFirst Security –- IBM extends its context-based mobile access control solutions and expands mobile application vulnerability testing giving developers visibility into vulnerabilities during the creation of iOS apps with IBM AppScan Source 8.7 for iOS.
IBM MobileFirst Management –- New updates to IBM Endpoint Manager include enhanced support for bring your own (BYOD) programs and increased security standards that are critical to governments and regulated environments.
IBM MobileFirst Analytics –- IBM is expanding its Tealeaf CX Mobile solution to give enterprises more visual insight into mobile behaviors.
An integrated strategy for mobile, big data, and cloud, according to the company, will allow businesses to leverage the mobile market, driving revenue growth. “To date, mobile computing has been dominated by discussions of new smartphones, operating systems, games and apps,” said IBM Senior Vice President of Middleware Software Robert LeBlanc. “But enterprises have yet to tap into the potential of mobile business. Just as the Internet transformed the way we bank, book vacations and manage our healthcare, mobile computing is also transforming industries. As these devices become ingrained in everything that we do, businesses are now in the palms of their customers’ hands. IBM MobileFirst is designed to make the transformation to becoming a mobile enterprise a reality.”
To learn more on IBM MobileFirst, visit the company's website.
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