Avant Takes Private Equity Funding from Pamlico Capital, Eyes Partner Investment
Private equity is hitting the agent channel again as Avant announces an investment from Pamlico Capital.
The Chicago-based technology solutions brokerage secured an undisclosed amount of funding from Pamlico that it will use to expand and scale. Co-founders Ian Kieninger and Drew Lydecker and their management team “will maintain significant ownership” in the company.

Avant’s Ian Kieninger
“The speed of digital transformation is only increasing and solutions are more complex and evolving faster than ever before, meaning that the expertise provided by Avant’s trusted advisers is at its highest level of demand,” said Kieninger, who is Avant’s CEO. “Through this investment, and the network, resources and expertise of Pamlico, Avant is positioned to not only meet that demand today but support our system for the IT decision-making landscape of the future.”
Twelve-year-old Avant has grown its employee count by 62% over the last two years and has vowed to continue its hiring streak. The company is also reporting business growth. Average deal size is increasing, and more and more of its agents are landing enterprise customers.

Avant Communications’ Drew Lydecker
“I’m extremely proud of the accomplishments and progress our Avant team has made over the past decade. We’ve developed a strong reputation for providing top-level service and being a true partner to CIOs and IT decision-makers across the globe,” said Lydecker, who serves as Avant’s president.
Lydecker said the investment will not change Avant’s mission “to be the global leader in powering next-generation technology decisions.”
“Rather, it represents a tremendous opportunity to enhance our support and further enable our trusted advisors to cement our position as the leader in the market for years to come,” he said.
The Investor
Kieninger said Pamlico aligns well with Avant’s culture, values and mission.
Pamlico is a North Carolina-based firm that has existed since 1988. It focuses on “growing middle market” businesses in health care, communications, and business and technology services. Inc. recently named Pamlico it its list of “Founder-Friendly” private equity and venture capital firms.

Pamlico’s Scott Stevens
“Given the rapid pace of change and innovation in today’s technology landscape, we are big believers in the mission of Avant and its trusted advisors,” said Scott Stevens, partner at Pamlico. “Ian, Drew and the entire Avant team have built an impressive company in which we are proud to invest.”

Pamlico’s Andrew Tindel
Pamlico Principal Andrew Tindel praised Avant’s platform and partner ecosystem.
“Pamlico is committed to partnering with the Avant team and providing new resources to accelerate this momentum in building the market’s leading distributor for next generation technology,” Tindel said in a news release.
Avant relied on Guggenheim Securities as its exclusive financial advisor.
Private Equity in the Channel
Avant’s Utah-based competitor Telarus last December announced a private equity investment from Columbia Capital. Telarus went on to acquire Philadelphia-based Chorus Communications and Virginia-based Comtel Communications. Private equity has also touched the agent/brokerage channel in the form of Berkshire Partners handing Upstack $50 million to acquire more than 15 agencies.

Kairos Data Communications’ Lucas Salvage
Lucas Salvage is the chief revenue officer at Kairos Data Communications, which partners with Avant.
He said Avant has identified a need in its agent base for additional support.
“I think [the investment] would hopefully be used to support agents that maybe don’t have the funding that other organizations have, or that want to grow more quickly,” Salvage told Channel Futures. “I think that’s a great thing, because investing in the partners is almost a no-brainer for Avant. Because it’s coming back into them anyway.”
Salvage said he doesn’t anticipate that the investment will lead to M&A in the same way it has with Upstack and other companies.
“My understanding is that it’s more about investing in the partners – not buying them,” he said.
More Partner Reactions

Rad-Info’s Peter Radizeski
Peter Radizeski is the founder and president of Rad-Info. He congratulated Kieninger for the milestone.
“It is a big deal to take on private equity money and relinquish some control of the business,” Radizeski told Channel Futures.
However, Radizeski expressed concerns…
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