Here's a smart move involving Architel, a managed services provider in the Dallas-Fort Worth area. Architel says more than 10,000 users now depend on the company's outsourced IT support services. Question: When was the last time you took a moment to brag (responsibly) about customer trust and company growth?
I frequently hear from managed services providers who say they are seeking to develop PR and marketing strategies, but they thinl they don't have any news to share. Frankly, I think all MSPs have news to share... including:
- New hires and executive promotions
- New services announcements
- New customer wins
- Business milestones -- such as revenue milestones if you're willing to disclose them.