CA (CA) has promoted Adam Famularo, formerly a top executive in its cloud computing business, to head its North America partner sales, a move it believes will strengthen its channel network’s delivery of cloud-centric IT management solutions.

Famularo, a 15-year company veteran whose reputation as a channel specialist is backed by a successful initiative to tilt CA’s storage business toward partners, is now tasked with leading CA’s go-to-market activities in North America with distributors, resellers, systems integrators and service providers. He will report to George Fischer, CA Worldwide Sales and Services executive vice president and group executive.

In his prior roles, Famularo service as senior vice president and general manager of CA’s AppLogic cloud platform business after a two-year stint overseeing the company’s overall cloud computing strategy. CA suggested that Famularo’s understanding of channel dynamics, his partner contacts and cloud computing background made him the right fit for the job.

“With his impressive track record and longstanding relationships with C-level partner executives across our markets, Adam has the ideal mix of experience to help our partners grow their businesses and provide customers with effective IT management solutions,” said Fischer.

“The partner community is critical to helping CA’s business grow and we are committed to their success,” he added. “We have an outstanding portfolio of products and solutions that our partners love, and we’ve built a strong framework for collaboration and joint investment. I am confident that Adam is going to take it to the next level to bring in new customers and drive even more successful results for our many new and existing partners.”

As a testimonial to his strong channel relationships, CA trotted out supporting statements from partners CDW, Future Tech and SHI. Here’s one from CDW product and partner management senior vice president Matt Troka: “We have enjoyed a strong partnership with CA Technologies and Adam for more than a decade and we are confident that his extensive knowledge, leadership and vision will contribute to our ability to deliver innovative cloud and software solutions to customers.”

ARCserve Promotion Extended

CA also extended its competitive replacement offer for its ARCserve data protection platform of extra discounts and locked-in pricing to customers who switch from CommVault (CVLT), Veeam or Dell installations. The extension runs through March 31, 2014.

Under the promotion, eligible businesses can buy an unlimited-use managed capacity license for their business for the next three years at a set price regardless of any organic growth in their storage requirements. At the end of the third year, customers can renew for the amount of data being protected at that time. CA also is offering its partners a 25 percent discount off the current standard ARCserve list price both for new and existing customers upgrading to ARCserve Managed Capacity licensing.