Sharpen Thought Leadership Strategy Through Webcasts
There are major upcoming events and very important announcements/opportunities that I wanted to let you, our valued partners, know about so you don’t miss out.
1. Webcasts: Be a Thought Leader, Generate Quality Leads
Nearly every IT service provider understands the value of educating the marketplace and being seen by customers and prospects as a thought leader. But many of our partners have shared with us how difficult it is to come up with topics, procure the right resources and pull off a quality educational event. Ingram Micro has come up with a solution to this challenge. Earlier this month we launched our Partner Enablement program, a regularly occurring, vendor-agnostic webcast that our partners can invite customers and prospects to. Ingram Micro will facilitate attendee registrations, and we’ll send each referring partner their registrants’ contact details for follow-up after the event.
Our first webcast, titled “What the Cloud can do for your Business,” was a cloud 101 presentation hosted by Jason Lambert, field technical consultant–Microsoft Azure, Ingram Micro. During the webcast, Jason explains the key benefits of the cloud and the different types of cloud offerings available. He also clarifies some of the biggest cloud misconceptions in simple, easy-to-understand terms. What’s nice about this presentation is that it’s a true resource for our partners: Nowhere is a cloud vendor promoted, and Ingram Micro’s name isn’t even mentioned in the presentation. (Jason is introduced as a field technical consultant for a leading cloud service provider.)
Other webcast topics include business continuity and disaster recovery, VoIP, security, virtualization and RMM. For more information and registration details, visit ingrammicroevents.webex.com.
2. Cloud Summit 2015: Dates, Location Confirmed
The Ingram Micro annual Cloud Summit will be held March 8 to 10 at the Arizona Grand Resort in Phoenix. This event is packed with industry best practices information and training from renowned analysts and business consultants, and it features all the leading cloud vendors under one roof. Make plans now to attend, and check out IngramMicroCloud.com for updates as the date approaches.
3. Cloud Elevate Reaches the 1,000-Partner Milestone
Earlier this year Ingram Micro announced the availability of its Cloud Marketplace, a platform for Ingram partners to browse, configure, purchase, provision, manage and invoice multivendor solutions through a single portal on behalf of their clients.
To incentivize partners to try this new service, we developed the Cloud Elevate program, which includes financial incentives that could be used toward Ingram hosted services. I’m happy to announce that the program recently reached the 1,000-member milestone, and now we’re starting phase two of Cloud Elevate. If you haven’t yet signed up, you can do so for free at IngramMicroCloud.com. Just for signing up you’ll receive a $300 credit that can be used toward Ingram Micro hosted services. If you’re looking for a simpler way to sell (and invoice) bundled cloud solutions and services, this is it. Don’t take my word for it: Sign up for the Cloud Elevate program and see for yourself how easy it is to purchase, provision and manage multiple cloud services for your customers — all from the same portal.
Renee Bergeron is vice president, Managed Services and Cloud Computing, Ingram Micro. Guest blogs such as this one are published monthly and are part of Talkin’ Cloud’s annual platinum sponsorship.