https://www.channelfutures.com/wp-content/themes/channelfutures_child/assets/images/logo/footer-new-logo.png
  • Home
  • Technologies
    • Back
    • SDN/SD-WAN
    • Cloud
    • RMM/PSA
    • Security
    • Telephony/UC/Collaboration
    • Cable
    • Mobility & Wireless
    • Fiber/Ethernet
    • Data Centers
    • Backup & Disaster Recovery
    • IoT
    • Desktop
    • Artificial Intelligence
    • Analytics
  • Strategy
    • Back
    • Mergers and Acquisitions
    • Channel Research
    • Business Models
    • Distribution
    • Technology Solutions Brokerages
    • Sales & Marketing
    • Best Practices
    • Vertical Markets
    • Regulation & Compliance
  • MSP 501
    • Back
    • 2022 MSP 501 Rankings
    • 2022 NextGen 101 Rankings
  • Intelligence
    • Back
    • Galleries
    • Podcasts
    • From the Industry
    • Reports/Digital Issues
    • Webinars
    • White Papers
  • Channel Futures TV
  • EMEA
  • Channel Chatter
    • Back
    • People on the Move
    • New/Changing Channel Programs
    • New Products & Services
    • Industry Honors
  • Resources
    • Back
    • Advisory Boards
    • Industry Organizations
    • Our Sponsors
    • Advertise
    • 2023 Editorial Calendar
  • Awards
    • Back
    • 2022 MSP 501
    • Channel Influencers
    • Circle of Excellence
    • DE&I 101
    • Technology Advisor 101 (TA 101)
  • Events
    • Back
    • 2023 Call for Speakers
    • CP Conference & Expo
    • MSP Summit
    • Channel Partners Europe
    • Channel Partners Event Coverage
    • Webinars
    • Industry Events
  • About Us
  • DE&I
Channel Futures
  • NEWSLETTER
  • Home
  • Technologies
    • Back
    • SDN/SD-WAN
    • Cloud
    • RMM/PSA
    • Security
    • Telephony/UC/Collaboration
    • Cable
    • Mobility & Wireless
    • Fiber/Ethernet
    • Data Centers
    • Backup & Disaster Recovery
    • IoT
    • Desktop
    • Artificial Intelligence
    • Analytics
  • Strategy
    • Back
    • Mergers and Acquisitions
    • Channel Research
    • Business Models
    • Distribution
    • Technology Solutions Brokerages
    • Sales & Marketing
    • Best Practices
    • Vertical Markets
    • Regulation & Compliance
  • MSP 501
    • Back
    • 2022 MSP 501 Rankings
    • 2022 NextGen 101 Rankings
  • Intelligence
    • Back
    • Galleries
    • Podcasts
    • From the Industry
    • Reports/Digital Issues
    • Webinars
    • White Papers
  • Channel Futures TV
  • EMEA
  • Channel Chatter
    • Back
    • People on the Move
    • New/Changing Channel Programs
    • New Products & Services
    • Industry Honors
  • Resources
    • Back
    • Advisory Boards
    • Industry Organizations
    • Our Sponsors
    • Advertise
    • 2023 Editorial Calendar
  • Awards
    • Back
    • 2022 MSP 501
    • Channel Influencers
    • Circle of Excellence
    • DE&I 101
    • Technology Advisor 101 (TA 101)
  • Events
    • Back
    • 2023 Call for Speakers
    • CP Conference & Expo
    • MSP Summit
    • Channel Partners Europe
    • Channel Partners Event Coverage
    • Webinars
    • Industry Events
  • About Us
  • DE&I
    • Newsletter
  • REGISTER
  • MSPs
  • VARs / SIs
  • Agents
  • Cloud Service Providers
  • Channel Partners Events
 Channel Futures

From the Industry


Getty Images

Sponsor Content

2021 Trends

2021 Trends: Set the Stage for a Successful 2021

  • Written by Kaseya Guest Blogger
  • December 21, 2020
Here are the biggest 2021 trends to plan for—and how 2020 set the stage for them.

tech support.

MSPs without an integrated service desk solution in their solutions stack should consider bringing one online. Many of those tasks can transition to fully self-service solutions with auto-remediation of common tickets, leaving your technical staff free to work on tougher problems or system maintenance.

  1. Cloudy days ahead.

Migrating core applications and systems to the cloud wasn’t new in 2020, nor will it be new next year. But the pace of digital transformation has hastened, and with it is an increased appetite for moving more and more functionality and data to cloud-based solutions–even in industries such as hospitality, healthcare and education that were previously hesitant to make the move.

Cloud management platforms simplify the work facing MSPs supporting these customers. These help MSPs manage this new infrastructure, and cloud assessment tools provide a huge time savings by spotting security gaps and generating reports that technicians need.

Cloud and SaaS apps shouldn’t get a free pass when it comes to backup and data recovery, either. Far too many firms assume their data is being backed up by these providers as part of the monthly or annual fees, but that’s often not the case. Using a SaaS data protection platform ensures the data in Office365, G Suite, Salesforce.com, and other common solutions is always backed up and ready for a speedy restoration if things go sideways.

  1. Belts will remain tight.

While some businesses have held relatively steady during the pandemic (and a few have even seen growth and increased profits), the overall economic recovery will take multiple years. Even when COVID-19 is something we refer to in the past tense, there are still many questions regarding how quickly old behaviors will return to pre-pandemic levels (if they ever fully do).

Clients will be hedging their bets and less willing to spend freely than during true boom times. This means additional scrutiny for their current contracts and relationships, as well as seeking opportunities for additional savings.

MSPs also aren’t immune to this phenomenon themselves. Many MSPs had to furlough or cut staff when things got tight, and may not have the cash to bring them all back. Maintaining service levels when your endpoint-to-technician ratio surges above 100 can only be achieved via automating IT tasks and increasing technician efficiency.

Using a remote monitoring and endpoint management solution takes care of much of the heavy lifting, keeping customers happy and freeing up resources for strategic initiatives MSPs must invest in for long-term growth and stability.

  1. The bad guys aren’t slowing down.

If anyone thought a global pandemic might create a crisis of conscience for cybercriminals, they can rest assured nothing of the sort transpired. Instead, malicious attacks have merely adapted to the new state of things, finding plenty of soft targets along the way.

While phishing attacks, ransomware and data breaches are nothing new, the rapid switch to remote and an increased reliance on IT systems for business continuity have made it an easier and more profitable game. The net result is a 400% increase in cyberattacks.

To combat this onslaught, MSPs must be proactive for themselves and their clients’ sakes. Antivirus/antimalware is a given, and email protection solutions can stave off phishing attacks that can lead to far worse outcomes.

And to prepare for any attacks that do penetrate your defenses, a backup and disaster recovery solution provides another layer of protection to help quickly recover and stand-up essential services with limited downtime. Tying your firm’s ability to protect client data and systems to their agreement to include these protections as part of their overall managed environment helps everyone stay covered.

Preparing for an uncertain future

Getting back to “normal” may take a while, and some things have been irrevocably changed. But proactive MSPs can make the most of the current situation and position themselves well for the eventual recovery by focusing on these key areas.

IT’s strategic importance has only been strengthened by everything that’s transpired in 2020, so don’t be surprised to see even more businesses looking for help in the year to come. Tracking these trends and investing in the tools, expertise, and automation to scale efficiently will make all the difference.

Jim Lippie is GM & SVP Partner Development, Kaseya.

This guest blog is part of a Channel Futures sponsorship.

  • Page 1
  • Page 2
Tags: MSPs Cloud Digital Transformation From the Industry Intelligence Networking Security Kaseya Sponsor Content

Most Recent


  • New direction
    Deal to Buy Unify from Atos Seals New Direction for Mitel, CEO Explains
    The deal also includes a role for RingCentral.
  • Momentum
    Microsoft Security Now $20 Billion Business with 'Tremendous Momentum'
    One analyst says there's few legitimate obstacles in its path for further growth.
  • Intelisys Pre-AMP'd Marketing Forum
    Intelisys, Suppliers, Agents Take Aim at the Partner Marketing Gap
    Marketing is historically a second thought for the sales-focused world of technology advisors.
  • ChatGPT
    Ivanti: Everyone Should be Concerned About ChatGPT and Cybersecurity
    ChatGPT can make it easier to become a cybercriminal.

Leave a comment Cancel reply

-or-

Log in with your Channel Futures account

Alternatively, post a comment by completing the form below:

Your email address will not be published. Required fields are marked *

Related Content

  • 5G
    5G: Revolution or Evolution?
  • M&A
    Why All MSPs Need to Understand the M&A Landscape
  • hurricane season
    4 Things MSPs Should Consider When Prepping for Hurricane Season
  • zero-trust
    The Benefits of Zero-Trust Security over VPNs

Upcoming Events

View all

Channel Partners Conference & Expo

May 1, 2023 - May 4, 2023

Channel Partners Europe

June 13, 2023 - June 14, 2023

Channel Futures Leadership Summit

October 30, 2023 - November 2, 2023

Galleries

View all

Deal to Buy Unify from Atos Seals New Direction for Mitel, CEO Explains

January 26, 2023

Intelisys, Suppliers, Agents Take Aim at the Partner Marketing Gap

January 26, 2023

Ivanti: Everyone Should be Concerned About ChatGPT and Cybersecurity

January 25, 2023

Industry Perspectives

View all

Make the Most of the Gift of Time in 2023

January 25, 2023

Strong Partnerships Ease Challenging UPS Upgrade

January 24, 2023

The Advantages of Managed Networking and Security During Economic Uncertainty

January 5, 2023

Webinars

View all

Next-Generation MSP Platform: The Building Blocks for Your Business

February 15, 2023

Security Secrets of the MSP 501: How to Be a Cyber Leader in 2023

December 15, 2022
  • 1

Cybersecurity Certifications: Their Evolving Role in the Fight Against Increasing Attacks

December 13, 2022

White Papers

View all

Overcoming Your Endpoint Security Limitations with a Skeleton Crew

October 25, 2022

Embracing the Zero Trust Mindset For Endpoints

October 24, 2022

Endpoints are the Destination

October 24, 2022

Channel Futures TV

View all

Coffee with Craig and James Episode 117: Cato Networks, Video Killed the Podcast Stars

Retired Astronaut Capt. Scott Kelly Previews His CP Expo Keynote

December 21, 2022

Fusion Connect Eyes Future with Intrado UC, Managed Network Customers

September 23, 2022

RingCentral Focused on Hybrid Work, Microsoft Teams, Other Integrations

September 23, 2022

Twitter

ChannelFutures

The CEO of @Mitel discusses the likely outcomes of buying @Atos Unify. Note: @RingCentral will play a role post acq… twitter.com/i/web/status/1…

January 26, 2023
ChannelFutures

.@msftsecurity surpasses $20 billion in annual revenue, analysts say it's a formidable #cybersecurity market conten… twitter.com/i/web/status/1…

January 26, 2023
ChannelFutures

The adoption of cloud-based services ☁️ has spiked in the last few years and is among the top growth segments. See… twitter.com/i/web/status/1…

January 26, 2023
ChannelFutures

[email protected], @NICECXone, @lumencpp, @CiscoPartners joined @IntelisysCorp and partners for a day of marketing worksho… twitter.com/i/web/status/1…

January 26, 2023
ChannelFutures

.@IBM and @SAP announce #layoffs of thousands of employees dlvr.it/ShV2VY https://t.co/7QK1YqVpwa

January 26, 2023
ChannelFutures

#MSPs can boost #Channel business if they personalize the #DigitalExperience for partners, says @AvePoint.… twitter.com/i/web/status/1…

January 26, 2023
ChannelFutures

Consider mental health in the context of DE&I. Create safe spaces where employees can feel comfortable being who th… twitter.com/i/web/status/1…

January 26, 2023
ChannelFutures

.@GoIvanti's CSO says #ChatGPT poses numerous cybersecurity concerns. dlvr.it/ShRmdt https://t.co/n22RZ4PZaO

January 25, 2023

MSP 501

The industry's largest and most comprehensive partner awards program.

Newsletters and Updates

Sign up for The Channel Report, Channel Futures Update, MSP 501 Newsletter and more.

Live Channel Events

Get the latest information on the next industry-leading Channel Partners event.

Galleries

Educational slide shows and images from live events.

Media Kit And Advertising

Want to reach our audience? Access our media kit.

DISCOVER MORE FROM INFORMA TECH

  • Channel Partners Events
  • Telecoms.com
  • MSP 501
  • Black Hat
  • IoT World Today
  • Omdia

WORKING WITH US

  • Contact
  • About Us
  • Advertise
  • Newsletter

FOLLOW Channel Futures ON SOCIAL

  • Privacy
  • CCPA: “Do Not Sell My Data”
  • Cookie Policy
  • Terms
Copyright © 2023 Informa PLC. Informa PLC is registered in England and Wales with company number 8860726 whose registered and Head office is 5 Howick Place, London, SW1P 1WG.
This website uses cookies, including third party ones, to allow for analysis of how people use our website in order to improve your experience and our services. By continuing to use our website, you agree to the use of such cookies. Click here for more information on our Cookie Policy and Privacy Policy.
X