https://www.channelfutures.com/wp-content/themes/channelfutures_child/assets/images/logo/footer-new-logo.png
  • Home
  • Technologies
    • Back
    • SDN/SD-WAN
    • Cloud
    • RMM/PSA
    • Security
    • Telephony/UC/Collaboration
    • Cable
    • Mobility & Wireless
    • Fiber/Ethernet
    • Data Centers
    • Backup & Disaster Recovery
    • IoT
    • Desktop
    • Artificial Intelligence
    • Analytics
  • Strategy
    • Back
    • Mergers and Acquisitions
    • Channel Research
    • Business Models
    • Distribution
    • Technology Solutions Brokerages
    • Sales & Marketing
    • Best Practices
    • Vertical Markets
    • Regulation & Compliance
  • MSP 501
    • Back
    • Complete 2023 MSP 501 Rankings
    • 2023 MSP 501 50-1
    • 2023 MSP 501 100-51
    • 2023 MSP 501 150-101
    • 2023 MSP 501 200-151
    • 2023 MSP 501 250-201
    • 2023 MSP 501 300-251
    • 2023 MSP 501 350-301
    • 2023 MSP 501 400-351
    • 2023 MSP 501 450-401
    • 2023 MSP 501 501-451
    • NextGen 101 Rankings
  • Intelligence
    • Back
    • Galleries
    • Podcasts
    • From the Industry
    • Reports/Digital Issues
    • Webinars
    • White Papers
  • Channel Futures TV
  • EMEA
  • Channel Chatter
    • Back
    • People on the Move
    • New/Changing Channel Programs
    • New Products & Services
    • Industry Honors
  • Resources
    • Back
    • Channel Futures 20: Top Tech Providers
    • Advisory Boards
    • Industry Organizations
    • Our Sponsors
    • Advertise
    • 2023 Editorial Calendar
  • Awards
    • Back
    • 2023 MSP 501
    • 2023 NextGen 101
    • Channel Influencers
    • Circle of Excellence
    • DE&I 101
    • Technology Advisor 101 (TA 101)
    • Channel Leaders Lists
  • Events
    • Back
    • 2024 CP Expo Call for Speakers
    • Channel Futures Leadership Summit
    • MSP Summit
    • CP Conference & Expo
    • Channel Partners Europe
    • Channel Partners Event Coverage
    • Webinars
    • Industry Events
  • About Us
  • DE&I
Channel Futures
  • NEWSLETTER
  • Home
  • Technologies
    • Back
    • SDN/SD-WAN
    • Cloud
    • RMM/PSA
    • Security
    • Telephony/UC/Collaboration
    • Cable
    • Mobility & Wireless
    • Fiber/Ethernet
    • Data Centers
    • Backup & Disaster Recovery
    • IoT
    • Desktop
    • Artificial Intelligence
    • Analytics
  • Strategy
    • Back
    • Mergers and Acquisitions
    • Channel Research
    • Business Models
    • Distribution
    • Technology Solutions Brokerages
    • Sales & Marketing
    • Best Practices
    • Vertical Markets
    • Regulation & Compliance
  • MSP 501
    • Back
    • Complete 2023 MSP 501 Rankings
    • 2023 MSP 501 50-1
    • 2023 MSP 501 100-51
    • 2023 MSP 501 150-101
    • 2023 MSP 501 200-151
    • 2023 MSP 501 250-201
    • 2023 MSP 501 300-251
    • 2023 MSP 501 350-301
    • 2023 MSP 501 400-351
    • 2023 MSP 501 450-401
    • 2023 MSP 501 501-451
    • NextGen 101 Rankings
  • Intelligence
    • Back
    • Galleries
    • Podcasts
    • From the Industry
    • Reports/Digital Issues
    • Webinars
    • White Papers
  • Channel Futures TV
  • EMEA
  • Channel Chatter
    • Back
    • People on the Move
    • New/Changing Channel Programs
    • New Products & Services
    • Industry Honors
  • Resources
    • Back
    • Channel Futures 20: Top Tech Providers
    • Advisory Boards
    • Industry Organizations
    • Our Sponsors
    • Advertise
    • 2023 Editorial Calendar
  • Awards
    • Back
    • 2023 MSP 501
    • 2023 NextGen 101
    • Channel Influencers
    • Circle of Excellence
    • DE&I 101
    • Technology Advisor 101 (TA 101)
    • Channel Leaders Lists
  • Events
    • Back
    • 2024 CP Expo Call for Speakers
    • Channel Futures Leadership Summit
    • MSP Summit
    • CP Conference & Expo
    • Channel Partners Europe
    • Channel Partners Event Coverage
    • Webinars
    • Industry Events
  • About Us
  • DE&I
    • Newsletter
  • REGISTER
  • MSPs
  • VARs / SIs
  • Agents
  • Cloud Service Providers
  • Channel Partners Events
 Channel Futures

Data Centers


100 Percent

Carbonite’s Whitlock: ‘We Have a 100-Percent Recovery Rate’

  • Written by Lorna Garey
  • November 7, 2017
Carbonite's new channel chief talks "hybrid MSP" and the challenges of merging multiple programs.

Carbonite has grown past its consumer roots through acquisitions: cloud backup service EVault in December 2016, high-availability replication specialist Double-Take Software in January, and endpoint backup and recovery provider Datacastle in August. Together the products protect the data chain from endpoints to servers, physical and virtual, with on-premises and cloud storage options. That new breadth is reflected in a recently revamped website and partner program.

Still, the company faces a tough competitive environment across its target markets — Gartner’s DRaaS Magic Quadrant alone lists 23 major players, from specialists like Acronis and Datto to cloud service providers Expedient and Peak 10 + ViaWest  to IBM, Microsoft and NTT. But Jon Whitlock, Carbonite’s VP of channel sales and marketing, says the company’s recent purchases, and the partners that came along for the ride, are helping to push its expanded product line out into new markets.

Carbonite's Jon Whitlock

Carbonite’s Jon Whitlock

“Bringing those three technologies together helps form the basis for that broad portfolio that I don’t think you’re going to get from anyone else,” said Whitlock, who jumped to Carbonite from Kaspersky in July.

The company now has 1.5 million B2C and B2B customers and more than 160 petabytes of data under protection. Its offerings include a service to help migrate customer data among physical, virtual or cloud-based servers, including most flavors of Linux, and AWS, Azure, OpenStack and VMware vCloud or vSphere.

“I think Carbonite’s very unique in being able to provide that level of complete solutions to the marketplace,” said Whitlock. “I’m really excited about that and I tell you, it’s resonating incredibly well with the partner base.”

Channel Partners caught up with Carbonite at SpiceWorld last month, and Whitlock says he’s been doing road shows and events to educate partners on the full product portfolio. Here’s more from our recent conversation, edited for length and clarity.

Channel Partners: After acquisitions, you’re at around 1,000 employees? What percentage of revenue now is from enterprise customers?

Jon Whitlock: A little over one thousand employees, and 70 percent.

CP: Talk a little about your reseller and MSP programs.

JW: As we have grown our presence in the SMB and midmarket, it’s incredibly important for us to develop a program that can accommodate all partners. We wanted to focus on a couple of things as we designed the new program, which we launched just a couple of months ago.

One was ease of use — I have a long history working with the channel on both sides, as a partner – both as a VAR and MSP – and now also on the vendor side. It’s not easy. If you make a program too difficult, I’m probably either not going to participate, or I’m certainly not going to participate at the level you as a vendor want me to. So we really focused on …

  • Page 1
  • Page 2
  • Page 3
  • Page 4
Tags: Agents Backup & Disaster Recovery Cloud Data Centers Mobility & Wireless Security

Most Recent


  • Fortinet team at Ingram Micro One Solutions Showcase
    Ingram Micro One Expo Hall: AWS, Veeam, T-Mobile, More
    See faces from Ingram Micro's supplier community at the distributor's event in Nashville.
  • Government shutdown worries security experts
    Possible Government Shutdown Has Cybersecurity Experts Worried
    Vulnerabilities may persist or go unaddressed during a shutdown.
  • Broadcom-VMware and China, Chinese hackers
    Chinese Hackers Hiding in Cisco Router Firmware, Target U.S., Japanese Companies
    The hackers target branch routers to connect to a corporate headquarters.
  • Managed services margins
    Show Me the Money: Partners See Margins in Managed Services
    Channel partners focusing on managed services will see significant growth in 2023. But where’s the growth coming from?

Leave a comment Cancel reply

-or-

Log in with your Channel Futures account

Alternatively, post a comment by completing the form below:

Your email address will not be published. Required fields are marked *

Related Content

  • hybrid clouds
    Nutanix, HPE Team on Hybrid, Multicloud via GreenLake
  • Cloud Certification
    CompTIA Updates Cloud+ Certification, Drops New AI Guide for Businesses
  • Cloud security
    VMware Debuts Cloud Web Security on SASE Platform
  • Partner programs
    Commvault Adds New MSP Partner Program with Specific Pricing

Upcoming Events

View all

Channel Futures Leadership Summit

October 30, 2023 - November 2, 2023

Channel Partners Conference & Expo

March 11, 2024 - March 14, 2024

Channel Futures Leadership Summit 2024

September 17, 2024 - September 19, 2024

Galleries

View all

ScanSource CEO Mike Baur ‘Not in a Hurry’ to Find New Intelisys Leaders

September 28, 2023

2023 Channel Futures DE&I 101: Dedication, Determination and Drive

September 28, 2023

Ingram Micro One Expo Hall: AWS, Veeam, T-Mobile, More

September 28, 2023

Industry Perspectives

View all

Partners Balance Multicloud Opportunity, Complexity

September 25, 2023

Why Conversational AI Matters for Your Customers and How It Can Boost Your Revenue

September 15, 2023

The 5 Ds that Lead to Unplanned Business Sales

September 13, 2023

Webinars

View all

MSP 501: Leadership in Cybersecurity

October 19, 2023

DE&I: Find the Balance that Works for You

September 7, 2023

Above and Beyond with the NextGen 101ers

August 30, 2023

White Papers

View all

6 UCaaS Reseller Challenges and How Real World Businesses Solved Them

February 1, 2023

Frost Radar: North American UCaaS Market, 2022

February 1, 2023

The Complete Guide to White-Label UCaaS for Reseller Success

February 1, 2023

Channel Futures TV

View all

Coffee with Craig and James Episode 129: ZLH Enterprises

Coffee with Craig and James Episode 128: Channel Partner Strategies Intelligence Service

August 25, 2023

Coffee with Craig and James Episode 127: Expereo, Movie Night Returns

August 18, 2023

Coffee with Craig and James Episode 126: ARG

July 28, 2023

MSP 501

The industry's largest and most comprehensive partner awards program.

Newsletters and Updates

Sign up for The Channel Report, Channel Futures Update, MSP 501 Newsletter and more.

Live Channel Events

Get the latest information on the next industry-leading Channel Partners event.

Galleries

Educational slide shows and images from live events.

Media Kit And Advertising

Want to reach our audience? Access our media kit.

DISCOVER MORE FROM INFORMA TECH

  • Channel Partners Events
  • Telecoms.com
  • MSP 501
  • Black Hat
  • IoT World Today
  • Omdia

WORKING WITH US

  • Contact
  • About Us
  • Advertise
  • Newsletter

FOLLOW Channel Futures ON SOCIAL

  • Privacy
  • CCPA: “Do Not Sell My Data”
  • Cookie Policy
  • Terms
Copyright © 2023 Informa PLC. Informa PLC is registered in England and Wales with company number 8860726 whose registered and Head office is 5 Howick Place, London, SW1P 1WG.
This website uses cookies, including third party ones, to allow for analysis of how people use our website in order to improve your experience and our services. By continuing to use our website, you agree to the use of such cookies. Click here for more information on our Cookie Policy and Privacy Policy.
X