Unlocking Hidden Value In Communications: Talk To Customers Their Way
This whitepaper looks at the evolution of communications platform as a service (CPaaS), a tool that enhances unified communications (UC) platforms and services to help businesses of every kind achieve measurable results. CPaaS integrates multiple modes of communication into every customer interaction, driving up engagement, retention, net promoter scores (NPS) and the lifetime value of a customer while reducing communications costs overall―without the need to create new applications from scratch.
This whitepaper will cover:
- 6 key business outcomes by adopting a holistic communications strategy
- Real world examples of how different businesses are using CPaaS today
- How CPaaS creates new avenues of opportunity for businesses of all types