A 3-Part Process for Expanding Your Security Solutions Portfolio
This podcast is sponsored by Webroot
A 3-Part Process for Expanding Your Security Solutions Portfolio
Knowing about IT security threats is nice … and knowing how to fix them is better. But knowing how to add services to your portfolio in a structured, profitable way is the real challenge — and it’s one that has been oddly overlooked by most IT vendors. While there’s more than enough training on products and technical processes, the simple fact remains that service providers also need to learn how to design service offerings … how to price them … and how to sell them in order to actually succeed. In this podcast, Webroot’s Chief Technology Officer, Hal Lonas, will join Ryan Morris, contributing editor for Penton Technology, to discuss a proven, practical process for adding new security offerings to your portfolio of services in the most productive and profitable way.
